Marketing Manager

We are looking for an experienced Arabic-speaking Marketing Manager to join a growing team in Dubai. This is a hands-on role responsible for developing and executing marketing strategies that strengthen the brand, increase customer engagement and support overall commercial growth.

The ideal candidate will have strong experience across brand marketing, digital marketing, campaigns and content, with a good understanding of the UAE and wider GCC market. You will work closely with internal teams to deliver impactful marketing initiatives that resonate with both local and regional audiences.

Key Responsibilities

• Develop and implement integrated marketing strategies aligned with overall business objectives.
• Manage end-to-end marketing campaigns across digital and traditional channels.
• Lead brand positioning and ensure consistent brand messaging across all touchpoints.
• Develop marketing plans specifically targeting Arabic-speaking audiences across the UAE and GCC.
• Manage social media, digital marketing, content and communications activities.

• Work closely with creative and media agencies to develop campaigns and marketing materials.
• Create and oversee Arabic and English marketing content, ensuring messaging is culturally relevant and appropriate.
• Manage campaign budgets, timelines and performance.
• Analyse campaign performance and customer insights to identify opportunities for improvement.
• Work closely with sales, commercial, operations and other internal stakeholders to ensure marketing activity supports business objectives.
• Support events, activations, product launches and other brand initiatives where required.
• Monitor market trends, competitor activity and consumer behaviour across the UAE and GCC.
• Develop reports and provide regular updates to senior management on marketing performance and ROI.
• Ensure all marketing communications are aligned with brand guidelines and regulatory requirements.

Requirements

• Bachelor's degree in Marketing, Communications, Business or a related field.
• 3-7 years of marketing experience, ideally within the UAE or wider GCC.
• Fluent Arabic and English communication skills are essential.
• Strong understanding of the UAE/GCC consumer and business landscape.
• Proven experience managing integrated marketing campaigns.
• Strong digital and social media marketing knowledge.
• Experience managing external agencies and creative partners.
• Strong project management and organisational skills.
• Commercially minded with the ability to connect marketing activity to business results.
• Excellent communication and stakeholder management skills.
• Ability to work independently in a fast-paced environment.