Area Sales Manager

Area Sales Manager - Institutional/School Sales

Company: Liberty Shoes Ltd. Location: Mumbai ( All Areas) & Surat - Gujrat

About Liberty Shoes Ltd.

Liberty Shoes Ltd. is one of India's leading footwear companies, engaged in manufacturing, marketing, and retailing footwear for men, women, and children. Established in 1954, the company has built a strong presence across India and international markets through its extensive distribution network and retail outlets.

About the Role

This is an individual-contributor field sales role focused entirely on building Liberty Shoes' institutional footwear business in Mumbai Suburban from the ground up. You will work directly with schools and educational institutions - identifying prospects, onboarding them as accounts, and managing the full sales and collections cycle - while coordinating with distributors to ensure smooth order execution.

What You Will Do

1. Achieve monthly, quarterly, and annual sales targets for the assigned territory.
2. Identify, approach, and onboard new schools and institutional prospects from scratch in Mumbai ( All Areas) & Surat - Gujrat .
3. Build and maintain relationships with school management, principals, administrators, and procurement teams.
4. Conduct product presentations and business meetings with institutional decision-makers.
5. Manage hands-on channel and distributor coordination to ensure seamless execution of institutional orders.
6. Own the collections process - track credit cycles and ensure timely payment recovery from institutional clients.
7. Use the company's CRM platforms to track pipeline, orders, and account status.

What We're Looking For

1. Graduate in any discipline; MBA preferred but not mandatory.
2. 4-7 years of experience in Institutional Sales, B2B Sales, Educational Sales, School Solutions, or the Footwear industry.
3. Hands-on, proven experience in channel sales and distributor management - this is a hard requirement.
4. Strong knowledge of sales processes and market development, with the ability to build a territory from zero.
5. Comfortable with daily local travel within Mumbai ( All Areas) & Surat - Gujrat .
6. Working proficiency in the local language for dealing with school stakeholders.