Social Media Marketing Specialist

We are seeking a high-performing, detail-oriented Social Media Manager to lead our digital presence and client strategy. This role is designed for a strategic thinker who is equally comfortable diving into the data of a Google Ads campaign as they are managing high-level client relationships.The ideal candidate has a proven track record of delivering results for both B2B and B2C sectors and thrives in a fast-paced, high-pressure environment where precision is paramount.Key Responsibilities1. Strategy & Campaign Management

• Multi-Platform Expertise: Plan, execute, and optimize paid and organic campaigns across Meta, LinkedIn, and Google.
• Influencer Collaboration: Identify, vet, and manage relationships with key industry influencers and content creators to expand brand reach and credibility across B2B and B2C sectors.
• Media Planning: Strategically plan and manage media spend to ensure maximum ROI and achievement of KPIs.
• Audience Targeting: Deeply analyze and define target audiences to ensure content and ads resonate with the right demographics.
• ORM (Online Reputation Management): Monitor brand sentiment and manage proactive/reactive communication to maintain a positive brand image.

2. Client & Team Leadership

• Client Handling: Act as the primary point of contact for dynamic clients, translating their business goals into actionable social media strategies.
• Team Management: Lead and mentor a creative/technical team, ensuring all deliverables align with the brand voice and client expectations.
• Task Prioritization: Manage multiple projects simultaneously, skillfully prioritizing tasks to meet tight deadlines without compromising quality.

3. Analytics & Reporting

• Report Generation: Create comprehensive weekly and monthly reports that translate complex data into clear, actionable insights for clients.
• Performance Tracking: Constantly monitor campaign performance against targets, making real-time adjustments as needed.

Required Qualifications & Skills

• Experience: 3+ years of professional experience in Social Media Management or Digital Marketing.
• Language: Native-level fluency in English (written and verbal) is mandatory.
• Market Knowledge: Proven experience working with both B2B and B2C client portfolios.
• Technical Proficiency: Expert knowledge of Meta Business Suite, LinkedIn Campaign Manager, and Google Ads.
• Flawless Execution: An exceptional eye for detail; you catch the typos and formatting errors that others miss.
• Resilience: Ability to work effectively under pressure and maintain a calm, professional demeanor during high-stakes launches or crises.