CG-VAK - Business/P&L Head - D2C Supplements

Roles & Responsibilities:

• Own full P&L for DEAGE and deliver revenue targets and profitable growth.
• Define 3-year business strategy for India and international expansion.
• Build annual operating plan, budgets, and performance dashboards.
• Scale across D2C, Amazon, Flipkart, health marketplaces, modern trade, premium pharmacies, and clinics.
• Build new-age channels including doctor networks, wellness centers, and corporate wellness.
• Drive international B2B via Alibaba and export partners.
• Position DEAGE as the most trusted longevity brand in India.
• Oversee ATL, BTL, influencer, doctor, and digital campaigns.
• Lead product launches and storytelling around science, longevity, and aging well.
• Drive new product development in anti-aging, cellular health, NAD+, collagen, adaptogens, and longevity stacks.
• Work with R&D to ensure clinical efficacy, clean labels, and premium packaging.
• Manage full product lifecycle from ideation to commercialization.
• Champion D2C and marketplace growth with performance marketing and retention.
• Use data, CRM, and community to build LTV and brand loyalty.