Marketing Manager
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Job Description
We are looking for a dynamic, high-energy Marketing Manager to lead our Admission Marketing vertical. Your primary mission will be to bridge the gap between aspiring students and their future careers in hospitality and creative arts. You will be responsible for generating high-quality leads, managing the outreach team, and elevating the brand presence across South India to drive student enrollments.
Key Responsibilities
- Lead Generation Strategy: Develop and execute multi-channel marketing campaigns (BTL, Digital, and Referral) to ensure a steady pipeline of prospective students.
- Team Leadership: Supervise and mentor the field marketing and tele-calling teams to hit monthly and seasonal enrollment targets.
- Market Expansion: Identify and tap into new geographical markets, coordinating school/college seminars, career fairs, and educational expos.
- Brand Positioning: Work closely with the creative team to produce compelling admission collateral, including brochures, testimonials, and social media content.
- Data Management: Track and analyze the "Lead-to-Admission" conversion funnel; provide regular reports on ROI and marketing spend.
- Relationship Management: Build and maintain networks with educational consultants, school principals, and community influencers.
Required Skills & Qualifications
Feature Requirement Education : MBA in Marketing or a related field (preferred)
Experience : 58 years in Marketing, specifically within the Education or EdTech sector.
.Communication : Native-level fluency in Tamil and professional proficiency in English. (Knowledge of Telugu/Malayalam is a plus).
Tech Savvy : Proficiency in CRM software, Lead Management Systems, and Meta Ads Manager.Soft SkillsStrong negotiation skills, public speaking ability, and a "target-driven" mindset.
- Regards,
- Vijay
- 7358148532
Skills
Marketing ManagementMarketing StrategyOffline MarketingMarketingOfflineManagementMarketing CampaignsMediaMarketingMarketing ManagerIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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