Marketing Manager

• Marketing Manager
• ORGANIZATIONAL STRUCTURE
• BUSINESS: CIRCOR INDUSTRIAL
• LOCATION: COIMBATORE, INDIA
• DIRECT REPORTING: Sales Manager Internal Sales
• This role is intentionally defined as a Marketing Project Manager position to ensure focus on execution, structure and delivery, rather than isolated marketing actions.
• Role Purpose
• The Marketing Project Manager will be responsible for translating marketing strategy into concrete, executable initiatives.
• The role acts as the central execution and coordination hub, ensuring that marketing initiatives are delivered on time, aligned with business priorities, and measurable.
• This position is not pure content or communication role, but a project driven, structured execution role, working closely with Sales, Product, and Management.
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• Profile & Qualifications
• Required:

• 3–7 years of experience in marketing project management, marketing operations, or a comparable role
• Strong experience in B2B and/or industrial environments
• Proven ability to structure complex topics and translate strategy into execution
• Strong organizational and prioritization skills
• Experience working with cross functional teams
• Comfortable working independently and managing ambiguity
• Agility in English (written, spoken, read)

Nice to Have

• Experience with digital marketing tools, CRM or marketing automation
• Exposure to customer journey mapping and funnel based approaches
• Experience working with international stakeholders

Skills & Competencies

• Excellent project management skills
• Strong analytical and structured thinking
• Pragmatic, execution oriented mindset
• Clear and professional communication
• Ability to simplify complex topics
• Hands on, proactive attitude

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• Key Responsibilities
• 1. Marketing Execution & Project Management

• Translate marketing strategy and roadmap into structured, executable workstreams
• Plan, coordinate and prioritize marketing initiatives across the customer journey
• Manage timelines, dependencies, and deliverables
• Ensure initiatives are executed progressively and realistically

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2. Stakeholder Coordination

• Act as the interface between Marketing, Sales, Product Management and external partners
• Collect and structure requirements from internal stakeholders
• Ensure strong alignment between marketing initiatives and sales needs

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3. Marketing Foundations & Tools

• Drive the implementation of core marketing foundations (messaging, positioning, content structure)
• Coordinate the development of marketing tools and assets (digital tools, content, enablement material)
• Ensure consistency across channels and initiatives

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4. Performance Tracking & Continuous Improvement

• Support the definition and tracking of marketing KPIs
• Monitor progress and effectiveness of initiatives
• Identify improvement areas and propose adjustments based on performance and feedback

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• Scope of the Role
• The Marketing Project Manager:

• Does not define the global marketing vision alone
• Owns the execution structure and delivery
• Ensuring that marketing efforts remain focused, prioritized and measurable
• Enables scalability of marketing activities over time

CIRCOR is an EEO Employer of Females/Minorities/Veterans/Individuals with Disabilities

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