Brand Manager

Were looking for a Brand Manager who can craft and execute a compelling brand narrative across offline and online channels. Youll lead a dynamic team of 5-6 professionals and own everything from large-scale campaigns to reputation management. If you thrive on building brands that spark curiosity and engagement, this role is for you.

About the Role

Key Responsibilities

• Brand Strategy & Execution: Develop and execute brand campaigns that enhance PSTs presence both online and offline.
• Online & Offline Campaigns: Drive integrated marketing campaigns across digital, print, and on-ground activations.
• Social Media & Digital Presence: Oversee content, engagement, and growth on key platforms.
• Social Listening & ORM: Monitor brand sentiment, respond to feedback, and manage online reputation.
• Seeding & Influencer Marketing: Identify and collaborate with industry voices, communities, and influencers.
• Event Management: Plan and execute industry events, webinars, and campus experiences.
• Public Relations: Drive media coverage, press releases, and thought leadership.
• Team Leadership: Mentor and guide a team of 5-6 marketers.

Qualifications

• 3-6 years of experience in brand management, marketing, or a related field.

Required Skills

• Proven track record in executing online and offline campaigns.
• Strong grasp of social media trends, community building, and ORM.
• Experience in PR, influencer marketing, and event execution.
• Data-driven mindset with creativity to craft compelling brand narratives.
• Excellent leadership, communication, and stakeholder management skills.