Product Marketer

Department Icon Digital Marketing/Marketing
Posted: 1 month ago
3-5 years
Coimbatore, Tamil Nadu
Digital Marketing/Marketing
work from office
Full Time
Closes 25 Nov 2026

Posted: 1 month ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

Product Marketer

Experience: 3–4 years

Location: Remote

Were hiring a Product Marketer to position, launch, and grow our software products.

Responsibilities

  • Create product positioning, messaging, and value propositions.
  • Plan and execute product and feature launches.
  • Develop landing pages, product content, emails, case studies, and sales materials.
  • Drive product visibility through SEO, Google Ads, LinkedIn Ads, and content marketing.
  • Conduct customer, competitor, and market research.
  • Work closely with Product, Sales, Design, and Engineering teams.
  • Track campaigns, leads, conversions, and product adoption.

Requirements

  • 3-4 years of experience in product marketing, SaaS marketing, or B2B technology marketing.
  • Demonstrated experience marketing software or SaaS products to US and/or UK audiences.
  • Proven experience marketing software or SaaS products.
  • Experience managing product launches from planning to execution.
  • Hands-on knowledge of SEO and paid advertising.
  • Strong skills in positioning, messaging, GTM, and content creation.
  • Comfortable using analytics, CRM, and marketing tools.
  • Strong communication and collaboration skills.

Skills

AdvertisingContent CreationGoogle AdsLinkedin AdsPaid AdvertisingMarketingProduct MarketingSeo

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About Company

Codevantage is a technology solutions provider specializing in application development, cloud computing, data analytics, and IT consulting. We help businesses leverage technology to achieve their strategic goals.

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