Influencer Marketing Executive

Company: Coitonic Outfits Private Limited

Location:- D229, Hanuman Nagar, Amrapali Marg, Vaishali Nagar, Jaipur, Rajasthan 302021

About Coitonic

Coitonic Outfits Pvt. Ltd. is a premium gymwear and activewear brand committed to blending comfort, performance, and style for modern fitness enthusiasts. With a strong digital presence and growing customer base across India, Coitonic has become a trusted choice for quality workout apparel. After establishing ourselves online, we are now expanding into the offline retail space, offering customers a hands-on shopping experience with our exclusive collections.

Role Overview

We are looking for a dynamic and results-driven Influencer Marketing to develop, manage, and grow our influencer partnerships. The ideal candidate will be passionate about digital marketing, have strong relationship management skills, and understand how to drive brand awareness, engagement, and sales through performance-based partnerships.

Key Responsibilities

Influencer Marketing

• Identify and engage with influencers across social media platforms (Instagram, YouTube, TikTok, etc.) aligned with our brand.
• Negotiate contracts, deliverables, and timelines with influencers.
• Manage influencer collaborations from outreach to execution and performance tracking.
• Plan influencer campaigns around product launches, seasonal campaigns, or brand awareness drives.
• Analyze campaign data to measure effectiveness (reach, engagement, conversions) and optimize strategies.
• Maintain an updated influencer database and nurture long-term relationships.

Qualifications & Skills

• Bachelors degree in Marketing, Communications, or related field.
• 1–2 years of experience in influencer marketing (experience in eCommerce or D2C brand preferred).
• Strong understanding of influencer tools (e.g., AspireIQ, Upfluence, or GRIN).
• Excellent communication and negotiation skills.
• Data-driven mindset with the ability to interpret campaign results and optimize strategies.
• Strong organizational and multitasking skills with attention to detail.
• Creative thinker who can identify new growth opportunities.