Social Media Manager

Company Description

CoKarma is a community-based coworking space in Hyderabad that fosters collaboration and growth amongst entrepreneurs, creatives, and businesses. We have 8 locations across Hyderabad and we provide coworking space / managed offices as our core services to startups, IT companies and businesses.

Role Description

This is a full-time on-site role for a Social Media Manager. We are seeking a highly creative and motivated Social Media Marketing Specialist to join our dynamic team at CoKarma - Coworking Spaces. In this role, you will be responsible for developing and implementing effective social media marketing strategies to promote our co-working space, increase brand awareness, and drive customer engagement. The ideal candidate should have a strong understanding of social media platforms, content creation, and a passion for staying up-to-date with industry trends.

Key Responsibilities:

• 1.Social Media Strategy:
• Develop and execute a comprehensive social media strategy to increase brand visibility and engagement.
• Define target audiences and tailor content to different platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• 2.Content Creation:

Create high-quality, engaging content, including text, images, videos, Instagram reels and graphics, to support social media campaigns. Plan and execute content calendars to ensure consistent and relevant posts.

• 3.Community Engagement:
• Build and nurture a vibrant community of potential and current co-working space members during events and meet-up.
• Respond to comments, messages, and mentions in a timely and professional manner.
• 4.Campaign Management:
• Plan and execute social media ad campaigns to boost brand awareness, lead generation, and membership acquisition.
• Monitor and analyze campaign performance, making adjustments as needed to optimize results.
• 5.Social Media Analytics:
• Monitor social media metrics, track KPIs, and create regular performance reports.
• Use data-driven insights to refine and improve the social media strategy.
• 6.Collaborations and Partnerships:
• Identify and engage with influencers and potential partners in the co- working and real estate industry.
• Collaborate with them to increase the co-working spaces exposure.
• 7.Stay Informed:
• Keep up-to-date with industry trends, emerging platforms, and best practices in social media marketing.
• Share relevant insights and recommend innovative strategies to the team
• 8.Event Coordination:
• Coordinate for events and meet-ups across CoKarma centres with various partners and communities. 
• Location: Kondapur, Hyderabad