Content Creator

Job Title: Content Creator

Salary: AED 10,000 per month (all-inclusive)

Role Purpose

We are looking for a highly creative and commercially aware Content Creator to produce engaging, high-quality content that promotes golf and leisure products across the UAE. This role focuses on digital-first storytelling, social media, video, and mobile app content, supporting marketing objectives and driving engagement, awareness, and conversions.

Key Responsibilities

Content Creation & Creative Execution

• Create compelling golf and leisure-related video and photography content for digital platforms.
• Produce short-form and long-form content for social media, mobile app, website, and campaigns.
• Design creative assets and marketing collateral using Adobe Creative Suite, InDesign, or Canva.
• Ensure all content aligns with brand guidelines, tone of voice, and visual identity.
• Support designers and agencies by briefing creative requirements clearly.

Digital & Social Media

• Manage and grow golf-related social media channels including Instagram and Facebook.
• Plan, schedule, and publish content using tools such as Sprinklr.
• Build and maintain content calendars aligned with campaigns, events, and promotions.
• Monitor performance, engagement, and trends, and optimize content accordingly.
• Support community engagement through comments, messages, and interactions where required.

Campaign & Marketing Support

• Support the execution of short- and long-term marketing campaigns with strong content delivery.
• Create content for seasonal offers, events, tournaments, and promotions.
• Deliver member and guest communications via social media, newsletters, and WhatsApp channels.

Website & Performance Support

• Support content updates across golf and leisure websites.
• Ensure website content remains fresh, accurate, and visually engaging.
• Assist with SEO-focused content and support Google Ads campaigns through creative assets.
• Track content performance and contribute to optimization discussions.

PR, Media & External Coordination

• Support content for press releases and media coverage related to events and activities.
• Coordinate filming and photoshoots, including on-site logistics and usage requirements.
• Liaise with agencies, freelancers, and media partners when required.

Internal Coordination

• Work closely with marketing, operations, and front-of-house teams to ensure content reflects live promotions and experiences.
• Ensure promotional visuals and materials are updated across customer-facing areas.

Events & Tournaments

• Attend and support golf, padel, and corporate events.
• Capture live content including photos, videos, and behind-the-scenes coverage.
• Support event communications and post-event content delivery.

Skills & Requirements

• Bachelor's degree in Marketing, Communications, Media, or related field
• 24 years of experience as a Content Creator, Digital Marketer, or similar role
• Strong hands-on experience with social media platforms and content tools
• Proficiency in Adobe Creative Suite, InDesign, or Canva
• Experience with video editing and basic motion content preferred
• Understanding of SEO, paid ads creatives, and digital performance metrics
• Experience with CRM tools and email or WhatsApp marketing is a plus
• Strong creative eye, attention to detail, and storytelling skills
• Flexible to work evenings or weekends during events if required
• Based in Dubai or open to relocation to the UAE