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Job Description
Role Overview
We are looking for a B2B SEO & Answer Engine Optimization (AEO) Manager who can own organic growth and lead generation end-to-end. This role goes beyond traditional SEOfocusing on AI-driven search, entity-based optimization, and revenue-aligned SEO strategies.
You will lead SEO strategy execution for B2B websites targeting high-intent leads (US & global markets) and collaborate closely with content, development, demand generation, and leadership teams.
- This role is ideal for someone who understands how SEO impacts pipeline, conversions, and revenue, not just rankings.
- Key Responsibilities
- Own and execute B2B SEO strategy for lead generation (TOFUBOFU).
- Drive AEO optimization for featured snippets, PAA, zero-click & AI search (AEO, SGE, Bing AI).
- Lead technical SEO (audits, CWV, indexing, schema).
- Build and optimize pillar pages, service pages, and industry content.
- Use SEO & AI tools to improve content, automation, and reporting.
- Track performance tied to leads, conversions, and business impact.
- Requirements
- 6+ years of SEO experience, strong in B2B SEO.
- Hands-on experience with technical SEO, content SEO, and SERP features.
- Experience with AEO, entity-based SEO, and conversational content.
- Proficient with GSC, GA4, SEMrush/Ahrefs, Screaming Frog.
- Comfortable using AI tools (ChatGPT, Surfer, Frase, Clearscope).
- Strong analytical and ownership mindset.
- Nice to Have
- Experience in SaaS, BPO, CX, or outsourcing SEO.
- Exposure to programmatic SEO or HubSpot/CRM tracking.
Skills
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