Hometextile Based Marketing Merchandiser

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
4-10 years
Coimbatore, Tamil Nadu
Digital Marketing/Marketing
Work from Office
Full Time

Posted: 1 year ago
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Job Description

Skills:

Textile Product Development, Pricing Strategy, Buyer Handling, Trend Analysis, Marketing, Design trends,

Job Summary

We are looking for a proactive and detail-oriented Marketing Merchandiser with strong experience in export merchandising, woven home textiles, design coordination, and product development. This role is critical in managing international buyer accounts, overseeing the product lifecycle from sampling to shipment, and ensuring that the design and development align with global market trends and compliance standards.

Key Responsibilities

  • Act as the key point of contact for overseas clients (USA, Europe, Middle East, etc.).
  • Understand buyer requirements, seasonal calendars, and specifications.
  • Handle costing, pricing negotiations, and approvals.
  • Regularly update buyers on sampling status, production progress, and shipment timelines.
  • Collaborate with the in-house design and sampling teams to create new collections based on international trends and buyer briefs.
  • Develop and present mood boards, fabric swatches, CADs, and proto samples.
  • Monitor development timelines and coordinate revisions or adaptations as required by buyers.
  • Research global home textile trends, colors, patterns, materials, and product innovations.
  • Visit international trade fairs virtually or physically (e.g., Heimtextile).
  • Benchmark competitors and suggest product ideas accordingly.
  • Prepare product specs, packaging instructions, and buyer compliance documentation.
  • Work closely with the export documentation and logistics team for smooth shipments.
  • Ensure compliance with international standards and certifications (OEKO-TEX, GOTS, etc.).

Key Skills & Competencies

  • Strong knowledge of woven home textiles (bedding, curtains, cushions, table linen, etc.).
  • Deep understanding of export merchandising workflows and buyer requirements.
  • Good eye for design trends, color matching, and product aesthetics.
  • Familiarity with textile production processes (weaving, dyeing, finishing).
  • Strong communication and interpersonal skills for buyer interaction.
  • Organized, proactive, and solution-oriented mindset.
  • 4-10 years of experience is required.
  • Candidates must be from Textile based experience.
  • Preferably from South India.

Skills

Marketing

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