Assistant Manager / Manager Partner Marketing, Events & Content

Assistant Manager / Manager Partner Marketing, Events & Content

Target Profile: MBA (34 Years of Experience) from a Tier-1 / Premier B-School

Location: HiTech City, Hyderabad, WFO 5 days a week

Reports To: Senior Director of Marketing / Head of Marketing

Role Type: Hybrid Execution (Partner Co-Marketing, Event Management, Technical AI Content)

Role Overview

Covasant is seeking an ambitious, tech-savvy Partner Marketing, Events & Content Manager to join our global marketing team. Positioned in our enterprise AI platform division, this role requires a strong grasp of modern AI architectures to effectively market our core platform solutions.

You will work closely with leadership, global hyperscalers, technology partners, and enterprise alliance teams to build high-impact co-marketing campaigns, execute executive events, and craft proof-driven technical content that fuels partner-led pipeline across global markets (US, UK, UAE, India).

Key Responsibilities

1. Technical AI Content & Product Messaging

• Develop a working command of Covasant’s AI platform architecture (agentic orchestration, multi-agent workflows, model routing, and security guardrails).
• Translate complex technical capabilities into clear, direct-response partner collateral, whitepapers, case studies, and co-branded landing pages.
• Eliminate corporate fluff and buzzwords, focusing strictly on concrete ROI, performance benchmarks, and architectural superiority.

2. Partner Marketing & Ecosystem Growth

• Own co-marketing strategy and campaign execution with strategic enterprise partners, cloud hyperscalers, and global alliance networks.
• Collaborate with partner management teams to articulate joint value propositions and execute account-based co-marketing programs.
• Develop partner enablement assets, joint solution briefs, and nurture sequences that drive enterprise adoption.

3. Global Event Management & Execution

• Plan and manage end-to-end execution for Covasant’s presence at major global industry summits, partner events, and regional roundtables (US, UAE, India).
• Drive pre-event outreach, booth positioning, speaker slots, executive briefings, and post-event lead conversion.
• Host high-touch executive dinners and intimate roundtables for enterprise CTOs, CISOs, and AI leaders.

4. AI-Powered Operations & Campaign Metrics

• Daily usage of generative AI platforms and automation tools to accelerate content creation, partner research, visual assets, and campaign iteration.
• Track and report on partner marketing ROI, event pipeline generation, and campaign conversion rates.

Candidate Profile & Qualifications

• Education: MBA from a premier/tier-1 B-School.
• Experience: 3–4 years of post-MBA experience in B2B tech marketing, partner marketing, or technical content strategy.
• AI & Technical Aptitude: Deep curiosity and ability to understand complex software/AI platform architectures; ability to explain technical concepts simply to executive buyers.
• Copywriting & Communication: Strong command of direct-response copywriting principles and proof-based messaging.
• AI Tool Proficiency: Advanced user of modern AI workflows for content drafting, research, and campaign automation.
• Operating Style: High ownership, structured planner, quick thinker, and a relentless executor.