Influencer Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
0-4 years
Haryana, Karnal
Digital Marketing/Marketing
Work from Office
Full Time

Posted: 1 year ago
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Job Description

    As an Influencer Marketing Specialist at our company, you will play a vital role in establishing and expanding our influencer engine. This entry-level position is ideal for individuals eager to venture into growth marketing, equipped with a strong work ethic, quick learning abilities, and a drive to make a significant impact.

    Your primary responsibilities will include identifying and engaging with influencers, negotiating partnerships, and implementing systematic approaches to elevate influencer marketing into a high-performance channel.

    Key Responsibilities:

    • Outreach: Conduct thorough research, evaluate, and engage with influencers on various platforms such as TikTok, Instagram, and YouTube.
    • Negotiation: Articulate value propositions, foster relationships, and finalize agreements with micro and mid-tier content creators.
    • Coordination: Effectively manage project deliverables, timelines, and expectations in collaboration with contracted influencers.
    • Tracking: Maintain meticulous records of outreach activities, partnership agreements, content deadlines, and performance metrics.
    • Scaling: Contribute to the development of scalable systems and Standard Operating Procedures (SOPs) to efficiently expand the influencer marketing program.
    • Collaboration: Work closely with the creative and paid advertising teams to repurpose influencer-generated content into high-converting advertisements.

    Qualifications:

    • Proactive attitude with excellent communication skills, demonstrated by a willingness to engage with numerous influencers daily.
    • Fundamental knowledge of social media trends and creator communities.
    • Strong negotiation skills with the ability to create mutually beneficial agreements and ensure progress.
    • Exceptional organizational skills, including proficiency in maintaining structured records and managing multiple tasks effectively.
    • Bonus: Familiarity with tools like CreatorIQ, Modash, Influencity, or any influencer Customer Relationship Management (CRM) platform.

    What We Offer:

    • Early involvement: Play a pivotal role in shaping a scalable initiative.
    • Rapid learning: Direct collaboration with growth and marketing leaders to enhance your skills.
    • Significant impact: Directly contribute to revenue growth and brand visibility.
    • Growth opportunities: As the program expands, your responsibilities and contributions will also grow.

    This is a full-time position with benefits including cell phone reimbursement, health insurance, and the flexibility to work from home. The role requires in-person presence, and the expected start date is 21/07/2025.,

Skills

AdvertisingInfluencer MarketingMediaPaid AdvertisingMarketingNegotiationCommunication SkillsOutreachTrackingOrganizational SkillsExperience With Influencer CRMCoordinationCollaborationCreator EcosystemsScalingInfluencer MarketingSocial Media TrendsDealmaking

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About Company

CTS Corporation (NYSE: CTS) is a leading designer and manufacturer of products that Sense, Connect, and Move. The company manufactures sensors, actuators, and electronic components in North America, Europe, and Asia. CTS provides solutions to OEMs across various markets, including aerospace and defense, industrial, medical, and transportation. For more information, visit www.ctscorp.com.

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