Performance Marketing Manager

Company: Cyber Munk

Location: Bengaluru, Karnataka

Experience: 5+ Years

Industry: Digital Marketing / Advertising Agency

Employment Type: Full-Time

We are looking for a highly experienced, results-driven Performance Marketing Manager to lead our paid advertising operations at Cyber Munk.

The ideal candidate must have 5+ years of experience in a digital marketing agency, a proven track record of managing over 5 Crores in cumulative advertising spend, and strong expertise in Google Ads and Meta Ads.

This is a leadership role requiring hands-on campaign management, strategic planning, team leadership, and the ability to manage multiple client accounts while consistently delivering measurable business outcomes.

1. Performance Marketing Strategy & Execution

• Plan, execute, and optimize high-performing campaigns across Google Ads and Meta Ads.
• Develop comprehensive paid media strategies aligned with client business objectives.
• Manage campaigns focused on lead generation, e-commerce sales, conversions, and revenue growth.
• Implement advanced audience targeting, remarketing, conversion tracking, and campaign optimization techniques.
• Manage and allocate advertising budgets efficiently to maximize ROI and ROAS.

2. Team Leadership & Management

• Lead, mentor, and manage a team of performance marketing specialists.
• Assign responsibilities, monitor campaign performance, and ensure timely execution.
• Establish campaign processes, performance benchmarks, and quality standards.
• Conduct regular team reviews and drive continuous improvement.

3. Multi-Client Account Management

• Independently manage multiple client accounts across different industries.
• Develop customized marketing strategies based on individual client requirements.
• Conduct client meetings, present performance reports, and provide strategic recommendations.
• Maintain strong client relationships through transparent communication and consistent results.
• Ensure campaigns meet agreed KPIs and business growth targets.

4. Analytics, Tracking & Optimization

• Demonstrate advanced proficiency in Google Analytics 4 (GA4), Google Tag Manager (GTM), Meta Pixel, and Conversion API.
• Monitor and improve key performance metrics, including CPL, CPA, CAC, CTR, ROAS, and ROI.
• Implement A/B testing for advertisements, creatives, audiences, and landing pages.
• Develop comprehensive performance dashboards and client reports.
• Identify opportunities to scale profitable campaigns while improving acquisition efficiency.

• Minimum 5+ years of experience in performance marketing, preferably entirely within digital marketing agencies.
• Proven experience managing 5 Crores or more in cumulative advertising spend.
• Advanced hands-on expertise in Google Ads and Meta Ads.
• Previous experience leading and managing a performance marketing team.
• Proven ability to manage multiple client accounts simultaneously.
• Strong portfolio demonstrating successful campaigns, advertising budgets, and measurable results.
• Expertise in search, display, shopping, Performance Max, video, and social media advertising.
• Strong analytical, problem-solving, and campaign optimization skills.
• Excellent client communication, presentation, and stakeholder management abilities.
• Ability to independently develop strategies, troubleshoot campaigns, and deliver results under deadlines.

We are looking for someone who can take complete ownership of performance marketing operations, not just execute campaigns.

The right candidate should be able to build strategies, manage a team, handle clients confidently, scale campaigns, and demonstrate measurable business growth.

Candidates must share:

1. Updated resume highlighting relevant agency experience.
2. Portfolio or case studies of successful Google Ads and Meta Ads campaigns.
3. Details of cumulative advertising budgets managed (minimum 5 Crores).
4. Examples of campaign performance, including ROI, ROAS, CPL, CPA, and other measurable results.
5. Details of team size managed and number of client accounts handled.

Important: Applications without relevant agency experience, proven budget management, and a demonstrable performance marketing portfolio may not be considered.

• Join Cyber Munk and lead performance marketing campaigns that deliver real business results.