Marketing Communications Specialist

Your key responsibilities will include:

• Devising and executing marketing communication plans to promote CYRIX Healthcare's One Stop Solutions for customer engagement.
• Creating and managing content for various platforms such as websites, social media, email campaigns, brochures, videos, white papers, and case studies.
• Collaborating with product managers, engineers, and regulatory teams to maintain accurate and compliant messaging.
• Managing social media strategies by engaging with healthcare professionals, industry leaders, and stakeholders.
• Planning and executing product launches, webinars, trade shows, and industry events to drive lead generation.
• Overseeing public relations efforts, including drafting press releases and conducting media outreach.
• Developing educational materials and thought leadership content like blogs, webinars, and white papers.
• Tracking and analyzing campaign performance metrics to optimize marketing strategies.
• Coordinating with sales teams to create marketing collateral that supports lead generation and conversion.
• Designing and implementing employee engagement programs in collaboration with HR teams.
• Collaborating with physicians, healthcare providers, and internal teams to promote services and health education.
• Engaging with external agencies, vendors, and media outlets for PR and advertising activities.

Qualifications and Skills:

• Bachelor's degree in marketing, communications, life sciences, biomedical engineering, or a related field.
• Minimum of 2 years of experience in marketing communications, preferably in the medical technology, healthcare, or biotech industry.
• Strong writing and editing skills with the ability to simplify complex medical and technical concepts into engaging content.
• Proficiency in digital marketing tools, SEO, Google Analytics, and email marketing platforms.
• Knowledge of healthcare industry regulations and guidelines is advantageous.
• Ability to manage multiple projects in a fast-paced and regulated environment.
• Proficiency in graphic design, video editing (Adobe suite), or CRM software is a plus.
• Attention to detail and the ability to strike a balance between technical accuracy and marketing creativity.

If you are passionate about marketing and communications in the healthcare industry, possess the required qualifications and skills, and thrive in a dynamic environment, we encourage you to apply for this exciting opportunity. Join us at CYRIX Healthcare and make a difference in shaping the future of healthcare communications.,