Brand Manager - Therapeutics

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
4-8 years
Ghaziabad, Uttar Pradesh
Digital Marketing/Marketing
Work from Office
Full Time

Posted: 1 year ago
Let Jobaaj One apply for you

An AI agent that applies to roles like this on employers' own sites. 25 applications free, no card needed.

Job Description
About Company
Similar Jobs
Please verify your account first! Send OTP

Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

    You will be responsible for preparing and executing brand building strategies in order to achieve given top line and bottom line targets through the development of the requisite marketing mix. Additionally, you will be expected to conduct market research and analysis.

    Your main roles and responsibilities will include ensuring the achievement of top line and bottom-line targets by providing marketing planning, support, and execution. You will also be responsible for ensuring the optimal utilization of resources from market research agencies, advertising agencies, and media agencies. Identifying research needs, evaluating market research proposals, and implementing necessary actions based on research findings will also be part of your responsibilities.

    You will be required to develop brand strategies by formulating long-term and short-term objectives and preparing incremental plans for marketing and brand building, which you will then execute. Ensuring the development and implementation of marketing mix elements in alignment with business/marketing plans will be crucial. These elements will include communication strategy (including advertising), promotional plans (consumer promo, trade promo, merchandising, and other visibility initiatives), media planning, packaging, pricing decisions, and product development.

    The ideal candidate for this position should have a minimum of 4-8 years of experience in the pharma industry, preferably with dermatology experience. A pharma degree with an MBA or M Pharm qualification is required.

    We are an equal opportunity employer and value diversity in our workforce. We believe that a diverse workforce is essential to effectively cater to the multi-category organization we operate in, serving a wide range of customers across various geographies.,

Skills

AdvertisingMediaMarketingBrand Building StrategyMarketing PlanningMedia PlanningProduct DevelopmentAdvertisingMarket ResearchPromotional Planning

If a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.

About Company

Dabur India Limited is a leading Indian consumer goods company with a rich heritage of over 135 years. Built on the foundation of traditional Ayurvedic principles, Dabur has evolved into a global brand offering a wide range of healthcare, personal care, and food products. Committed to quality, innovation, and sustainability, Dabur strives to enhance the well-being of consumers around the world.

Similar Jobs

View all
Loading...
Bag Logo
Jobaaj
Get jobs like this by email

New Digital Marketing/Marketing roles in Ghaziabad.

Job Alert
Google hiring for Specific Roles Apply Now!
1 min ago
New Opportunity
Amazon is hiring freshers Apply Now!
5 min ago
Featured Jobs
Microsoft opening 50+ positions Apply Now!
10 min ago

One email a day. Unsubscribe any time.