Social Media Copywriter

Company Description Danber is a creative agency dedicated to crafting social-first advertising that people choose to watch rather than skip or scroll past. The team builds campaigns grounded in clarity, strategy, and a strong point of view before production begins. Danber partners with mid-sized brands that value attention, storytelling, and long-term brand building over vanity metrics. Operating across Delhi and Dubai, the agency unites strategy, creative, and production to deliver engaging, narrative-driven ads. Professionals joining Danber can expect a collaborative environment focused on thoughtful, impactful content.

Role Description The Social Media Copywriter is a full-time, on-site role based in Delhi, India. In this position, the copywriter will develop compelling copy for social media campaigns, including posts, scripts, captions, and ad copy tailored to various platforms and target audiences. Daily responsibilities include collaborating with strategists and designers, interpreting creative briefs, and transforming brand messaging into clear, engaging stories that support campaign objectives. The role also involves adapting content for different formats, maintaining brand voice consistency, and refining copy based on performance insights and feedback. The Social Media Copywriter will contribute ideas for content concepts, support the development of social-first advertising, and ensure all deliverables align with Danbers standards for attention-worthy creative.

Qualifications

• Candidates should possess strong Writing and Communication skills for crafting clear, engaging, and platform-appropriate social media copy.
• Candidates should possess skills in Proofreading to ensure accuracy, consistency, and error-free content across all social channels.
• Candidates should possess familiarity with Marketing principles to align copy with brand goals, audience insights, and campaign strategies.
• Candidates should possess the ability to draft and refine Press Releases and related brand communication materials when needed.
• Candidates should possess excellent command of English, strong attention to detail, and the ability to interpret creative and strategic briefs.
• Candidates should possess experience working with social platforms (e.g., Instagram, Facebook, YouTube, LinkedIn, TikTok or equivalents) and understanding of social-first content trends.
• Candidates should possess the ability to collaborate with creative, strategy, and production teams and manage deadlines in a fast-paced environment.
• Relevant experience in copywriting for digital or social media campaigns and a portfolio showcasing social-first work is highly beneficial; a degree in Communications, Marketing, Journalism, or a related field is a plus.