DENTSU - CDP Analyst/Business Analyst - Treasure Data
Data Science Analytics & Machine Learning
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Job Description
Description:
About the Role:
We are looking for a dynamic CDP Analyst / Business Analyst to manage end-to-end Treasure Data Customer Data Platform (CDP) operations, development, and reporting.
The ideal candidate will have strong technical expertise, analytical acumen, and excellent client management skills to deliver data-driven insights and campaign execution excellence.
Key Responsibilities:
- Manage the complete Treasure Data CDP operations setup, configuration, workflow creation, and enhancements.
- Develop and maintain audience segments, data workflows, and automations within CDP.
- Ensure end-to-end client management, including requirement gathering, implementation, reporting, and ongoing support.
- Collaborate closely with internal stakeholders Marketing, BI, CRM, and Tech teams to enable seamless campaign execution.
- Monitor and maintain data quality, schema integrity, and system performance.
- Build and automate reporting dashboards and campaign performance reports.
- Deliver actionable insights and recommendations using CDP data and analytics.
- Present analytical findings and business updates to clients in a clear and effective manner.
Required Skills & Qualifications:
- Minimum 2 years of hands-on experience in Treasure Data CDP (or similar Customer Data Platforms).
- Strong working knowledge of SQL, data modeling, and schema design.
- Proficiency in reporting, Excel, and data visualization tools (e.g., Power BI, Tableau preferred).
- Strong understanding of data management, audience segmentation, and marketing automation workflows.
- Excellent communication and presentation skills with the ability to engage and manage clients independently.
- Proven experience in client handling and delivering analytical solutions end-to-end.
- Experience in the Automobile industry or familiarity with automotive data models is preferred.
- Strong analytical mindset, problem-solving skills, and attention to detail.
Working Model:
- Location: Pune.
- Mode: Hybrid.
About Dentsu CXM:
Dentsu CXM (Customer Experience Management) is part of the global Dentsu network, enabling brands to build meaningful and personalized customer experiences powered by data, analytics, and technology.
Join us to be part of a high-performing analytics team driving data-led transformation for global brands.
Skills
Data ModelingData VisualizationSQLTableauData AnalyticsPower BIAnalyticsIT Business AnalystData VisualizationBusiness AnalystData ModelingImplementationVisualizationAnalystAnalyticsData ManagementSqlIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
About Company
We are Dentsu Aegis Network. We innovate the way brands are built. That means we do things differently so they’re better than before. In this way, we make our clients’ most important marketing assets—their brands—win in a changing world. Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands.
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