Manager - Account Management (Digital Heavy)

Role details:-

Designation - Manager - Account Management (Digital heavy)

Work exp - 5-9 years

Location - Mumbai

JD:-

Formulate, curate, create, devise engaging digital content and campaign strategies across relative platforms for the assigned

brands.

? Manage and supervise social & digital presence of the assigned brands including overall execution, online response management

and maintenance of respective online media properties.

? Engage in hands-on interaction across online platforms viz. Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat, Pinterest,

Websites, Mobile Apps, Relative blogs, Forums and more.

? Actively collaborate with respective internal teams to conceptualize and execute the project & campaign requirements on routine

basis thereby building internal teams partnership.

? Assist in formulating strategies by sharing creative input on ideas for campaigns by virtue of having primary experience in

engaging & interacting with the online consumers and the brand.

? Prepare analysis, review & reports on campaign effectiveness by tracking KPIs measuring the impact of social & digital media

strategies.

? Plan & prepare monthly & quarterly campaign plansfor the brand.

? Be actively involved in SEO/Tech/Media/ORM efforts with the support team(s)

? Proactively respond and react to the changes within online media networks viz. changes in functionality, methods of engagement,

addition of new features and more

? Responsible to manage and update partner websitesin collaboration with internal teams as deemed necessary.

? Master media workflow & respective online toolsthus aiding the brand.

? Collaborate and guide the immediate team members- Digital Media Executive(s)

? Manage and overcome routine challenges.

? Liaison with the client thus maintain first level contact with brand POCs.

? Attend & cover on-ground events & workshops as deemed necessary.

? Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects

? Make efficient use of new trends in digital industry for regular research and to devise implementation of related studies &

techniques in routine.