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Job Description
In this role, you will work with a set of mid to large sized advertisers/customers and market influencers to establish Disney+ Hotstar’s presence while being an advisor to them on the right solution set to help them drive their objectives. This role entails driving the identified goals in the respective region via market intelligence and innovative ideas to position Disney+ Hotstar as a choice of platform for advertisers and agencies.
About The Team
The Mid Market Ad sales team caters to the large, mid-tier and emerging clients across categories and works closely with them to solve their marketing goals through custom solutions on Disney+ Hotstar. Our team works closely with the clients to understand their business and marketing goals and then provide solutions across the vast landscape of the Disney+ Hotstar ads ecosystem, which work for the client and also help secure ad revenues for Disney+ Hotstar as a platform. Wide client coverage and deep client extraction are both equally important.
Reporting To – Regional Lead, Mid-Market Sales
Key Responsibilities -
- In this role, you will own the revenue targets for the accounts in the Mid-Market segment for Disney+ Hotstar ad solutions
- You will be Disney+ Hotstar’s ambassador in the region for the accounts you own. You will be expected to understand India’s Digital ecosystem, stay abreast with industry trends and innovations along with establishing and demonstrating an understanding of Disney+ Hotstar’s ad solutions and capabilities
- You will be expected to maintain a healthy sales pipeline on a regular basis; be proactive in highlighting any roadblocks and maintain high standards in sales processes
- You will be driving activation, adoption and sales of Disney+ Hotstar across MidMarket clients, executing a strategic business plan focused on new business development and client revenues
- This is an individual contributor role where the focus is on maximizing revenue potential with each of the key accounts you own in the region, evangelizing Disney+ Hotstar as a premium destination for Digital spends
- Increase market share utilizing a consultative sales approach, competitor analysis, category level insights, emerging tech solutions and opportunities
- Unearthing new sales opportunities through networking and turning them into long-term partnerships
- You will be expected to manage all stakeholder relationships end to end with minimum supervision
- You will work closely with the internal sales strategy team, and internal agency team for the conceptualization & execution of long-term deals for your accounts
- Understanding Key account management principles / consultative selling will be an added advantage
- Should be both a category & a brand builder with a strong ability to drive and achieve sales targets
- Comfort to use data and analytics while building on client conversations
- Concise yet inspiring communicator
- Ability to leverage relationships, build a strong network, and have effective negotiations, and utilizing these to drive new business
- Persistence to drive sales from exploration to deal closures
Looking to get Placed? Try our Placement Guarantee Plan
- Preferred Qualification: MBA, preferably from Tier I/Tier II institutes
- 4-5 years of experience in brand/marketing from the FMCG/Consumer Tech/Ecomm Industry with strong knowledge of the digital ecosystem
Disney+ Hotstar is India’s leading streaming platform that has changed the way Indians watch their entertainment - from their favourite TV shows and movies to sporting extravaganzas. With the widest range of content in India, Disney+ Hotstar offers more than 100,000 hours of TV Shows and Movies in 18 languages and coverage of major global sporting events. As a mission-driven organisation with a relentless focus on our users, we are dedicated to attracting and retaining world-class talent to drive our success.
Disney Star prides in being an Equal Opportunity Employer. We hire, train, promote and compensate employees on the basis of individual competence and potential without regard for race, color, religion, sex, sexual orientation, national origin, citizenship, age, marital status or non-job-related disability, as well as all other classifications protected by applicable laws.
Why Join Us
No Dress Code, Unlimited Leaves, Diverse & Inclusive Culture and Fun Life Balance
Links -
www.hotstar.com https://careers.hotstar.com/joinus
https://www.linkedin.com/company/disney-hotstar/mycompany
Skills
SalesMarketingIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
About Company
Disney+ Hotstar is a prominent streaming service that combines the extensive libraries of Disney+ and the regional content strength of Hotstar, which was originally an Indian streaming platform. This hybrid service offers a wide range of content including Disney classics, Pixar animations, Marvel movies and series, Star Wars sagas, National Geographic documentaries, and a diverse array of local and regional programming from India. It caters to a vast audience by providing content in multiple languages and featuring an extensive selection of sports broadcasts, particularly cricket, which is immensely popular in India. Disney+ Hotstar has tailored subscription options and features that cater to the unique preferences of its vast user base, making it a significant player in the global streaming market, especially in the South Asian region.
Important dates & deadlines?
Application Deadline
24 May 24, 12:56 PM IST
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