Dr Chiranjiv Chhabra Skin & Wellness Centre - Marketing Consultant

Role Overview:

• This is a consulting role where your primary responsibility will be to support our recruitment process for marketing roles from screening candidates to leading technical interviews.
• In addition, you will play an important role in shaping our marketing strategy, advising on best practices, and helping set the right foundation for scaling growth.

About Us:

• Alive Wellness Clinics & our D2C skincare brand are growing rapidly, and we're building a strong marketing team to match our vision.
• We are looking for a Marketing Consultant who can not only guide us in hiring the right marketing talent but also bring their expertise in performance marketing and growth to shape our strategy.

Key Responsibilities:

• Shortlist, evaluate, and screen marketing candidates based on technical expertise and growth mindset.
• Conduct technical interviews with focus on performance marketing, campaign management, and analytics.
• Recommend final candidates with detailed evaluation feedback.
• Audit current marketing activities and suggest improvements for better ROI.
• Advise on paid media strategy across Google, Meta, and other key platforms.
• Recommend tools, dashboards, and frameworks to measure campaign effectiveness.
• Support in creating performance goals, KPIs, and reporting systems.
• Act as a sounding board for leadership on marketing and growth-related decisions.
• Conduct training/mentorship sessions for junior marketing team members when required.

Requirements:

• Proven background in performance marketing, growth marketing, and digital strategy.
• Hands-on experience in managing and scaling campaigns across Google, Meta, and other ad platforms.
• Strong analytical skills-ability to assess candidates and marketing performance with data-driven insights.
• Prior exposure to recruitment, team building, or talent assessment in marketing will be a big plus.
• Comfortable working in a consulting/freelance capacity with flexibility.