Tech Content Creator Lead (Twitter, Linkedin)

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 1 month ago
2-4 years
India
work from office

Posted: 1 month ago
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Applicants: 98+
Job Description
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Job Description

*Min 2+ Yr full-time content creation experience*

*You are a top applicant if you have previously scaled a handle to at least 5K+ followers organically via content*

You can apply here and/or email us with your profile at - [HIDDEN TEXT]

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Key Responsibilities

  • Lead and scale the companysTwitter and LinkedIn content and handlesfor all things robotics and developer workflows.
  • Createtechnical threads, UGC & short-form poststhat explain features, real-world use cases, and workflows with our robotics software copilot CLI.
  • Co-producewith the dev team: step-by-step tutorials and mini-guides(text, screenshots, short clips) that developers can follow to reproduce examples locally.
  • Turn internal engineering work (demos, PRs, experiments, customer wins, incidents) intostory-driven contentthat resonates with devs.
  • Ideate and publishtech memes and relatable dev humorthat stays on-brand and highlights the product, without compromising technical accuracy.
  • Help design and promoteweekly challenges, competitions, or mini-hackathonsaround the CLI, including announcement threads and recap posts.
  • Monitorengagement metrics(impressions, saves, replies, profile clicks) and iterate on content formats and topics.
  • Stay on top oftech Twitter trends(AI, dev tools, robotics, OSS) and plug the product into relevant conversations quickly.

Requirements

  • MUST 2+ yearsof experience creating content for adeveloper / technical audience(personal brand, startup, devtool, or open-source project).
  • GOOD TO HAVE Video creation and editing
  • Proven examples ofTwitter threads, LinkedIn posts, or blog contentyouve created for tech topics (please include links or screenshots in your application).
  • Looking to get Placed? Try our Placement Guarantee Plan

  • Familiarity withcontent experimentation: A/B testing hooks, CTAs, formats, and posting times to improve reach and engagement.
  • Basic understanding ofdeveloper marketing / DevRel: what developers find valuable vs. what they ignore.
  • Self-directed andcomfortable working closely with engineers, asking good questions, and extracting stories from ongoing work.

Nice to Have

  • Experience creatingshort-form video snippets or screen recordings(Loom, OBS, etc.) to pair with threads and posts.
  • Participation inhackathons, open-source projects, or online dev communities(Discord, Reddit, Slack, etc.).

Looking forward to chatting with you!

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Skills

Content CreationMarketing

If an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.

About Company

Drift is the Revenue Acceleration Platform that uses Conversational Marketing and Conversational Sales to help companies grow revenue and increase customer lifetime value. More than 5,000 businesses use Drift to align sales and marketing, qualify leads, and connect with customers in real time. Drift was named to the Forbes Cloud 100, LinkedIn Top Startups, Entrepreneur's Top Company Cultures and the Deloitte Technology Fast 500. Drift is a venture-backed company located in Boston, MA.

Important dates & deadlines?

Application Deadline

25 Apr 26, 04:50 PM IST

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Tech Content Creator Lead (Twitter, Linkedin)

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