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Job Description
Hyderabad | 1–3 years experience | Immediate joiners preferred
Earthful is a plant-based nutrition brand for womens health — backed by Fireside Ventures, V3 Ventures. As we scale, creator-led content is a core growth pillar, and we need someone who can own it end-to-end — not someone learning this on the job.
What Youll Own
Source, pitch, and onboard creators from micro to macro tier; manage agency relationships — experience with Collective Artists, OML, Monk Entertainment, Kwan, or similar is a plus, not a prerequisite
- Own the full cycle: brief negotiation contract content review publishing performance debrief
- Plan and run creator/influencer shoots end-to-end — logistics, vendors, on-ground execution, and wrap
- Write tight creative briefs, review reels before they go live, and push back when the hook or integration is off
- Track reach, saves, conversions, and CAC contribution; report what works and cut what doesnt
- Ensure all content meets FSSAI advertising guidelines for health claims — non-negotiable
- Own the influencer budget, negotiate value, and report ROI to leadership monthly
Youre a Fit If
0–3 years in influencer marketing, creator partnerships, content/production coordination, or broader digital marketing — D2C or creator agency background preferred, not required
- Youve personally planned or coordinated a shoot from start to finish — not just attended one
- You have (or are quick to build) agency relationships and working knowledge of the micro-to-macro influencer landscape in India
- You care about conversions and CAC, not just reach and views
- Comfortable in a fast, low-process environment, and able to join immediately
- Bonus: familiarity with FSSAI health claims advertising rules, or experience with platforms like Qoruz or Winkl.
- Were hiring on a fast track: shortlisted candidates hear back within 48 hours, and the process wraps in a single interview round.
Sound like you Lets talk.
- Be a part of Earthfuls Family!
- @ www.instagram.com/earthful.me/
- @www.linkedin.com/company/earthfulme/
About Earthful
Earthful is a VC-funded FMCG brand building Indias most trusted clean-label wellness products. We were recently featured on Shark Tank India and have raised a Pre-Series A round led by V3 Ventures and Fireside Ventures.
The founders (Sudha Gogineni and Veda Gogineni) are graduates from IIT Kharagpur and ISB with a multitude of experience across multinational companies & startups, such as Uber, Meesho, Deutsche Bank, ITC.
Earthful is a fast-growing startup, offering high ownership and the opportunity to work closely with the founders. We are looking for a candidate who is passionate about scaling a startup!
Skills
AdvertisingDigital MarketingInfluencer MarketingMarketingIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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