Growth Marketing Executive

Job Title: GrowthMarketing Executive

Department: Marketing

Experience: 1-3 years

Location: Mohali

Salary Range: Upto 6 LPA

About EDIIIE

• EDIIIE is a creative technology company that produces next-generation experiences for world-class brands. We are
• Indias largest solution provider for AR/VR/XR and Gamification needs, with a focus on quality and customer
• satisfaction. We deploy our expertise to create custom solutions for the needs in education, learning, training, and
• addressing business problems, all enabled with the latest cutting-edge technology. We develop content that
• supports devices from mobile phones to high-end VR XR head mount displays (HMDs) and related facilities.
• Have a glance at our showreels on YouTube:
• Showreel for 2022
• Showreel for 2021
• Showreel for 2020
• For more details, please visit our website: Website: www.ediiie.com

Job Summary

We are hiring for Growth Marketing Executive for its Mohali office. The essential deliverables are:

Key Responsibilities:

• ? Experience with multiple digital marketing channels, including paid acquisition (SEM, display, social), email marketing,
• content marketing, etc.
• ? Create compelling ad copy, visuals, and landing pages to maximize conversion rates
• ? Monitor campaign performance, track key metrics, and adjust strategies as needed to achieve optimal results
• ? Identify key target audiences, platforms, and channels for campaigns based on market research and data analysis
• ? Define KPIs and performance benchmarks to measure the success of campaigns
• ? Utilize data analytics tools to gather insights and identify trends that inform campaign decisions
• ? Interpret performance data to make data-driven recommendations for campaign optimizations
• ? Continuously analyze user behavior and identify opportunities for improving the user journey and conversion funnel
• ? Measuring the impact of marketing activities using analytics tools such as Google AdWords, Facebook Ads Manager, or
• HubSpot to track leads generated from campaigns
• ? Collaborate with the creative team to develop engaging ad creatives and landing pages that align with campaign
• objectives
• ? Implement and Manage workflows in marketing analytics with software like GTM, Hubspot, MS Clarity, etc
• ? Coordinate across Paid Media Platforms like LinkedIn, Google, Social Ads, and other platforms
• ? Well-read on the latest industry competitive tools, trends, and best practices

Requirements & Qualifications:

• ? Bachelors degree in marketing, communications, or related field
• ? 1+ years in Growth Marketing tools and trends
• ? Working knowledge of Google AdWords and other paid search platforms
• ? Good knowledge on Appscript and Zappier
• ? Communication proficiency
• ? Proven ability to build and maintain relationships with external stakeholders
• ? Excellent analytical and problem-solving skills
• ? Knowledge of the AR/VR industry and trends
• ? Ability to think strategically, align with the organizational vision and drive the business strategy

What we offer:

• ? A cohesive working environment
• ? Opportunity to grow of a rapidly growing organization
• ? Experience in an emerging industry (Metaverse | XR | Digital Twins | Web 3.0)
• ? Proficient, fun-to-work-with colleagues and an unparalleled learning ecosystem