Senior Sales Associate ( Event Tech )

Key Responsibilities

• Drive new business by identifying, prospecting, and acquiring corporate and government

clients.

• Execute outbound sales strategies including cold calling, email campaigns, LinkedIn

networking, and strategic prospecting.

• Manage the full sales cycle from lead generation to deal closure, including negotiating

scope and commercials.

• Understand client requirements and recommend tailored Event Tech, SaaS, or PaaS

solutions, such as virtual/hybrid platforms, registration systems, engagement tools, and

analytics.

• Conduct product demos and deliver compelling presentations to showcase platform

capabilities.

• Build and maintain long-term client relationships to generate repeat business.
• Revive dormant leads and convert them into new opportunities.
• Collaborate with marketing and customer success teams to align campaigns and

onboarding strategies.

• Maintain accurate CRM records, sales forecasts, and monitor market trends and

competitor activities.

Desired Candidate Profile

• 5 - 8 years of B2B sales experience, 3 - 4 years in pre-sales, ad sales, network sales,

virtual events, media/digital agency, or event technology sales.

• Proven track record as an Individual Contributor achieving sales targets independently.
• Strong outbound sales and new business acquisition experience.
• Excellent written and verbal English communication skills
• Professional, confident, and presentable with strong client-facing and presentation skills.
• Ability to manage multiple prospects and maintain a robust sales pipeline.
• Experience handling corporate and government clients is an added advantage.
• Self-driven, proactive, and results-oriented with a passion for technology and events.

Skills: sales,business acquisition,virtual events,outbound sales,events,b2b