Essential responsibilities and duties
The Marketing Analyst provides comprehensive analysis of Faurecia Business through market studies such as customers, new countries, technologies, competitors and key players.
He/She develops and maintains the seating Marketing database which contains key data on application, acquisition, market shares, volumes, prices,.
The main missions of the role are:
Marketing data collection:
o Connect to all CBUs and functions worldwide to collect all the marketing information needed to update the marketing database.
o Maintain a good level of data quality of the marketing database to ensure accuracy in the information collected and provided to BG. Market Analysis:
o Support CBUs and functions in specific analysis from the marketing database depending on their needs to drive the business.
o Follow the current and the future market shares (by product, customers) for Faurecia and competitors o
Market research and analysis:
product, customer, technologies, competitors. Identify relevant information, conduct the required analysis (quantitative, qualitative) and present the results/recommendations in a business decision oriented format Market Forecasting:
o Develop and maintain market forecasts, including demand projections and sales trends based on the marketing database.
Cross-functional Collaboration:
o Collaborate with internal teams, including R&D, Marketing, and Sales, to collect marketing data and integrate them into business strategies.
Qualifications
The ideal candidate will have/be :
Minimum Education Level: Masters degree in Engineering or Business school Experience :
o First experience or significant apprenticeship experience in an industrial environment Skills and competencies o Fluent in English o IT Skills: Excellent in excel and databases + HTML
o Results oriented with good written and oral communications skills
o Ability to work in a matrix organization and International mind set
o Strong analytical skills