Associate Manager Marketing - Pune

Department Icon Digital Marketing/Marketing
Posted: 2 years ago
3-8 years
Pune, Maharashtra, India
Digital Marketing/Marketing
Work From Office
Full Time

Posted: 2 years ago
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Job Description

This is a remote position.

  • The individual in this role will serve as the primary contact for all marketing-related matters and will collaborate with restaurant owners specializing in Indian, Italian, and Mediterranean cuisines.
  • They will assume responsibility for conducting daily marketing meetings with the sales team.
  • Preference will be given to candidates who possess experience in the restaurant industry or have a strong understanding of international culinary traditions.
  • Managing marketing team to achieve the monthly targets
  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze consumer behavior and adjust email and advertising campaigns accordingly

Requirements

  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  • Solid knowledge of website analytics tools
  • Experience in setting up and optimizing Google Adwords campaigns
  • Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  • A sense of aesthetics and a love for great copy and witty communication
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Minimum 3-8 years of experience in Marketing Industry
  • Must have knowledge of Digital Marketing, Social Media Marketing, Email Campaigns & SEO

Benefits

  • Remote Job
  • Friendly Environment
  • Guaranteed Growth

Skills

Marketing

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