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Job Description
This is a remote position.
- The individual in this role will serve as the primary contact for all marketing-related matters and will collaborate with restaurant owners specializing in Indian, Italian, and Mediterranean cuisines.
- They will assume responsibility for conducting daily marketing meetings with the sales team.
- Preference will be given to candidates who possess experience in the restaurant industry or have a strong understanding of international culinary traditions.
- Managing marketing team to achieve the monthly targets
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
- Demonstrable experience in marketing together with the potential and attitude required to learn
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
- Solid knowledge of website analytics tools
- Experience in setting up and optimizing Google Adwords campaigns
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- A sense of aesthetics and a love for great copy and witty communication
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Minimum 3-8 years of experience in Marketing Industry
- Must have knowledge of Digital Marketing, Social Media Marketing, Email Campaigns & SEO
- Remote Job
- Friendly Environment
- Guaranteed Growth
Skills
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