Senior Manager - Alumni Relations - MICA

Department Icon Digital Marketing/Marketing
Posted: 2 months ago
8-12 years
Ahmedabad,Gujarat
Digital Marketing/Marketing
work from office
Full Time

Posted: 2 months ago
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Job Description

Role Purpose:

  • The Senior Manager Alumni Relations will be responsible for building, strengthening and scaling lifelong engagement between the institution and its alumni community across India and globally.
  • The role requires a strategic relationship-builder who can create strong alumni engagement initiatives across industry networking, mentorship, fundraising, placements support, brand advocacy, knowledge sharing, executive education and institutional reputation building.
  • The ideal candidate should understand the ecosystem of marketing, advertising, media, branding, digital business, consulting and communication industries.

Key Responsibilities Alumni Engagement & Community Building:

  • Build and strengthen long-term alumni engagement strategies.
  • Develop strong relationships with alumni across batches, industries and geographies.
  • Drive alumni participation in institutional initiatives, mentoring and events.
  • Create structured alumni chapters across key cities and international markets.
  • Maintain high engagement levels through regular communication and networking activities.

Key Responsibilities Alumni Events & Networking:

  • Conceptualize and execute alumni meets, leadership conclaves, networking forums, webinars, industry panels, homecoming events and reunions.
  • Collaborate with marketing and branding teams to enhance alumni visibility and institutional positioning.

Key Responsibilities Career & Industry Engagement:

  • Leverage alumni networks for placements, live projects, internships, guest lectures, industry immersion and mentorship opportunities.
  • Build strong engagement with alumni working in advertising agencies, consulting firms, digital businesses, media houses, FMCG, startups and consumer brands.

Key Responsibilities Alumni Communications:

  • Lead alumni communication strategy across newsletters, emailers, LinkedIn, alumni portals, WhatsApp communities and social media platforms.
  • Create engaging alumni stories, achievements and institutional success narratives.

Key Responsibilities Fundraising & Institutional Support:

  • Support alumni giving initiatives, scholarships, sponsorships and strategic institutional partnerships.
  • Work closely with leadership teams on long-term alumni development initiatives.

Desired Candidate Profile:

  • MBA / PGDM preferred.
  • 8 - 12 years of experience in alumni relations, corporate relations, community management, marketing or stakeholder engagement.
  • Strong communication, networking and relationship management skills.
  • Experience engaging with senior industry professionals and alumni networks.
  • Exposure to marketing, media, advertising or communication-led industries preferred.

Skills

MarketingClient RelationshipsPublic RelationsAdvertisingBrandingMediaMarketingSocial Media Platforms

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