Head Of Digital Marketing

Head of Digital Marketing | G-TEC EDUCATION | Kozhikode (On-site)

About G-TEC EDUCATION

G-TEC EDUCATION is one of the worlds largest IT and skills training networks, with 800+ centres across 23 countries and listed on the NSE as G-TEC Jainx Education. Our programs span computer and accounting courses through to software development, multimedia and cybersecurity.

The role

Youll own G-TECs digital presence end to end and lead a team based at our admin office in Kozhikode. This is a hands-on leadership role. We want someone who builds results, not someone who only manages agencies.

What youll work on

• Lead SEO for our website, which is being rebuilt now, so our course pages rank for what students actually search
• Grow our organic social presence on Instagram, YouTube, Facebook and LinkedIn, with content that earns reach without ad spend
• Bring 800+ centre pages under one consistent brand and campaign system, so centres support the main brand instead of competing with it
• Run paid campaigns on Meta and Google that bring in quality enquiries, not just cheap leads
• Set up tracking (GA4, GTM, pixel, CRM) so we know which channel produces actual admissions
• Lead, train and review a team of content, design, video, SEO and ads specialists
• Report to leadership on whats working and where the money goes

What were looking for

• 4+ years in digital marketing, with at least 2 years leading a team
• Proven organic growth: an account, channel or website you grew yourself, with numbers we can verify
• Strong SEO knowledge, both on-page and technical
• Comfortable with GA4, Search Console, Meta Ads Manager and Google Ads
• Experience in education, training or a multi-location or franchise brand is a strong plus
• Must be able to work on-site in Kozhikode
• Malayalam and English; Hindi or Tamil is a bonus

How to apply

Along with your resume, send:

1. Links to 2 or 3 social accounts, YouTube channels or websites you personally grew, with before and after numbers
2. One screenshot from Search Console, GA4 or Meta Insights showing a result you drove
3. A short note (5 lines or fewer) on what youd change first about G-TECs online presence

• Applications without proof of work wont be shortlisted.