An AI agent that applies to roles like this on employers' own sites. 25 applications free, no card needed.
Job Description
- Act as ownership's marketing point of contact for third-party property management teams.
- Execute marketing tasks directly or provide direction to property management, depending on the task and team capacity.
- Log into property management and CRM systems to track leads, traffic, tours, applications, and conversions by property and source.
- Identify performance gaps such as low lead volume, slow follow-up, or weak conversion, and work with property management on corrective action.
- Manage or oversee property websites, ILS listings (Apartments.com, Zillow, ApartmentList, etc.), and Google Business Profiles so that pricing, photos, specials, and availability stay current.
- Coordinate paid search, paid social, and email campaigns within approved budgets.
- Oversee social media content and calendars for each community.
- Support conventional multifamily leasing and renewal campaigns.
- Support student housing pre-leasing cycles, including university outreach and timeline-driven campaigns.
- Develop promotions and concession collateral, then track their effect on traffic and conversion.
- Monitor online reviews across platforms and make sure responses are timely and consistent.
- Report rating trends and flag recurring service issues to ownership and management.
- Maintain brand standards across digital, print, and on-site materials.
- Coordinate photography, video, virtual tours, and creative vendors.
- Produce monthly marketing reports by property, covering lead volume by source, cost per lead, cost per lease, tour-to-lease conversion, and review scores.
- Track marketing spend against budget and support annual budget preparation.
- Assist with market surveys and competitive tracking of rents, concessions, and positioning.
- Technical Skills: Familiarity with social media management tools, email marketing software, SEO/SEM basics, CMS/CRM platforms, and basic analytics (e.g., Google Analytics).
- Design Skills: Proficiency in Canva and Adobe Creative Suite to create flyers, social graphics, signage, and other marketing collateral.
- Workplace Skills: Strong project management, organization, verbal and written communication, and attention to detail.
- Industry Knowledge: Understanding of both conventional multifamily and student housing leasing cycles and marketing strategies.
- Property Management Software: Familiarity with platforms such as Yardi, RealPage, Entrata, or similar, sufficient to navigate the system and track leads, traffic, and leasing activity.
- Experience working with or overseeing third-party property management teams.
- Ability to manage multiple properties and deadlines independently in a remote environment.
- Experience with lease-ups or property takeovers.
- Knowledge of Fair Housing advertising rules.
Skills
Google AnalyticsFinancial AnalysisAccountingDigital MarketingSEOSEMEmail MarketingCRMCanvaProject ManagementCommunicationTeamsIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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