Assistant Vice President/General Manager - Marketing - Healthcare/OTC - FMCG

• AVP / GM Marketing - Healthcare (OTC) | Leading Indian FMCG Organization
• Location: Open to Metro Cities (Mumbai / Delhi NCR / Bangalore / Kolkata)
• Industry: FMCG / Consumer Healthcare / OTC
• About the Organization

Our client is a leading Indian FMCG organization. The company has built a portfolio of trusted OTC and healthcare brands and is now focused on accelerating growth through innovation and digital transformation.

• Role Overview
• We are looking for a high-impact marketing leader to drive strategy and growth for the Healthcare (OTC) portfolio.
• This role offers an opportunity to move beyond brand management into category leadership, with significant influence on business outcomes.
• Key Responsibilities

• Drive end-to-end marketing strategy for OTC / healthcare brands
• Lead category growth, innovation pipeline, and brand building initiatives
• Strengthen digital and D2C marketing capabilities
• Manage P&L-linked decisions and optimize marketing investments
• Leverage consumer insights and analytics for business growth
• Collaborate with cross-functional teams (sales, R&D, supply chain)
• Build and mentor a high-performing marketing team

Ideal Candidate Profile

• 15-20 years of experience in FMCG / Consumer Healthcare / Personal Care
• Strong background in brand marketing (10+ years in FMCG)
• Recent exposure to digital / D2C marketing
• Experience in OTC / healthcare / wellness categories is preferred
• Candidates from leading FMCG / consumer healthcare organizations will be highly relevant
• Strong commercial acumen with ability to drive business impact
• Opportunity to lead and shape a growing OTC healthcare portfolio
• Larger scope than typical MNC roles - move from brand to category ownership
• High visibility role with leadership exposure
• Play a key role in digital transformation journey
• Strong career progression into Marketing Head / Category Head roles