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Job Description
Company Overview:
Geniemode is a technology-driven B2B platform that simplifies the global supply chain for furniture, home decor, and fashion. By connecting buyers with manufacturers through a seamless digital interface, the company streamlines sourcing, design, and production processes. Operating at the intersection of retail and logistics, Geniemode enables brands to scale their operations efficiently while ensuring transparency and quality control across international markets.
Role Overview:
As a Social Media Manager based in Gurgaon, you will lead the brand's digital narrative, shaping how Geniemode is perceived by global stakeholders and industry partners. You will work closely with the marketing, design, and leadership teams to translate complex supply chain solutions into compelling visual and written content. Your day-to-day will involve orchestrating multi-channel campaigns that elevate brand authority, foster community engagement, and drive measurable business growth in the competitive B2B landscape.
Key Responsibilities:
- Develop and execute comprehensive content strategies that align with business objectives to increase brand visibility among global retailers and manufacturers.
- Manage end-to-end campaign lifecycles, from conceptualization and creative production to performance tracking, ensuring consistent messaging across all digital touchpoints.
- Oversee public relations initiatives to build and maintain strong relationships with industry influencers, trade media, and key stakeholders to enhance brand reputation.
- Cultivate and moderate online communities, fostering meaningful interactions that turn passive followers into active brand advocates and partners.
- Analyze performance metrics and social listening data to derive actionable insights, optimizing future content and strategy for maximum ROI.
- Collaborate with cross-functional teams to ensure that social media efforts support broader product launches and corporate milestones.
Required Skillset:
- Proven ability to craft high-impact content strategies that resonate with a professional B2B audience, demonstrating a deep understanding of platform-specific nuances.
- Expertise in managing large-scale social media campaigns, with a track record of using data-driven insights to pivot strategies and improve engagement metrics.
- Strong interpersonal skills to manage public relations and community outreach, ensuring the brand voice remains professional, authoritative, and approachable.
- Proficiency in utilizing advanced analytics tools to track KPIs, interpret complex data sets, and report on the effectiveness of digital initiatives to senior leadership.
- Exceptional communication skills, both written and verbal, with the ability to articulate complex supply chain concepts into accessible, engaging content.
- Demonstrated capacity to thrive in a fast-paced, hybrid work environment in Gurgaon, balancing multiple projects with varying deadlines and stakeholder requirements.
- Candidates must possess 5 - 12 years of relevant experience in social media management, preferably within the B2B or technology sectors.
Geniemode is an equal opportunity employer committed to an inclusive workplace. We welcome applications from all qualified candidates and encourage women to apply.
Skills
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