Performance Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 2 months ago
2-4 years
Jaipur, Rajasthan
Digital Marketing/Marketing
work from office
Full Time

Posted: 2 months ago
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Job Description

  • PERFORMANCE MARKETING EXECUTIVE
  • Location: Capital Highstreet, Jagatpura, Jaipur
  • Job Type: Full-Time | Onsite
  • Experience: 2–3 Years
  • Joining: Immediate Joiner Preferred
  • ABOUT THE ROLE

We are looking for a results-driven Performance Marketing Executive with 2–3 years of hands-on experience in managing and optimizing paid advertising campaigns. The ideal candidate should have strong expertise in Meta Ads and Google Ads, with a proven understanding of lead generation, campaign optimization, and performance analysis.

KEY RESPONSIBILITIES

  • Plan, execute, and manage paid marketing campaigns across Meta Ads and Google Ads.
  • Develop strategies focused on lead generation, conversions, and ROI.
  • Manage campaign budgets, bidding, targeting, and audience segmentation.
  • Monitor key performance metrics including CPL, CPA, CTR, CPC, ROAS, and conversion rate.
  • Conduct A/B testing of audiences, creatives, ad copies, and campaign strategies.
  • Analyze campaign performance and implement optimization strategies.
  • Conduct competitor and market research to identify new growth opportunities.
  • Coordinate with creative and content teams for high-performing ad creatives.
  • Track and analyze campaign data and prepare regular performance reports.
  • Manage retargeting and remarketing campaigns.
  • Identify underperforming campaigns and take corrective actions.
  • Stay updated with the latest trends, tools, and algorithm changes in digital advertising.

REQUIREMENTS

  • 2–3 years of hands-on experience in Performance Marketing.
  • Strong knowledge of Meta Ads and Google Ads.
  • Experience in lead generation and conversion-focused campaigns.
  • Strong understanding of campaign optimization and audience targeting.
  • Good analytical and data interpretation skills.
  • Knowledge of Google Analytics and Google Tag Manager is an advantage.
  • Strong communication and problem-solving skills.
  • Ability to work independently as well as with a team.
  • Immediate joiners will be preferred.

WHAT WE OFFER

  • Opportunity to work on real-world performance marketing campaigns.
  • Exposure to multiple industries and marketing strategies.
  • Professional learning and growth opportunities.
  • Performance-based career growth.
  • Collaborative and dynamic work environment.

If you have 2–3 years of experience in Performance Marketing and are passionate about driving measurable results through paid advertising, we would love to hear from you.

Skills

AdvertisingCampaign PerformanceDigital AdvertisingGoogle AdsGoogle Tag ManagerMarketing CampaignsOptimizationPaid AdvertisingMarketing

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