Digital Marketing Executive

What role you will play in team: You'll be part of a collaborative team managing digital marketing efforts for our pharmaceutical products. This involves collaborating with sales and marketing teams.

What you will do: You will be responsible for planning and executing digital marketing campaigns across various channels, including email, social media, and search engine marketing (SEM).

Key responsibility:

• Develop and implement digital marketing strategies aligned with overall marketing objectives.
• Manage and optimize paid advertising campaigns on platforms like Google Ads and social media.
• Create and curate engaging digital content, including email newsletters, social media posts, and website updates.
• Track campaign performance using analytics tools and report on key metrics.
• Stay up-to-date on the latest digital marketing trends and technologies.
• Collaborate with internal teams to ensure consistent brand messaging and alignment with marketing campaigns.
• Manage digital marketing budgets effectively.

Required Qualification and Skills:

• Bachelor's degree in Marketing, Communications, or a related field.
• 2-4 years of experience in digital marketing.
• Proven experience managing paid advertising campaigns (e.g., Google Ads, social media advertising).
• Strong understanding of email marketing best practices.
• Proficiency in using analytics tools like Google Analytics.
• Excellent written and verbal communication skills.

Benefits Included:

• Competitive salary and benefits package.
• Opportunities for career growth and development.
• Dynamic and collaborative work environment.
• Employee health insurance.
• Paid time off.

A Day in the Life: A typical day involves analyzing campaign performance, optimizing paid advertising campaigns, creating content, and collaborating with colleagues. You will also be involved in reporting on campaign performance and identifying areas for improvement.