Category Lead - FMCG

Key Responsibilities:

Category Strategy & Growth:

• Develop and execute category strategies aligned with business goals and customer needs.
• Drive category sales, profitability, and market share through strategic planning.
• Identify emerging consumer trends and recommend new product opportunities.
• Build a differentiated assortment of premium and gourmet food products.

Buying & Assortment Planning:

• Curate product portfolios across domestic and international FMCG brands.
• Introduce new products and brands based on customer insights and market trends.
• Review product performance and optimize assortment based on sales, margins, and customer demand.
• Plan seasonal and promotional assortments.

Vendor & Brand Management:

• Build and maintain relationships with brand partners, distributors, and suppliers.
• Negotiate commercial terms, pricing, promotional support, and supply agreements.
• Identify and onboard new brands that align with the Foodstories proposition.
• Monitor supplier performance and ensure product availability.

Commercial & Financial Performance:

• Own category P&L, including revenue, gross margin, and inventory performance.
• Analyze sales trends, customer buying patterns, and profitability.
• Develop pricing strategies to maximize revenue while maintaining competitiveness.
• Monitor key commercial metrics and recommend corrective actions.

Inventory & Supply Planning:

• Collaborate with Planning and Supply Chain teams to optimize inventory levels.
• Ensure high product availability while minimizing excess stock and wastage.
• Forecast demand and support replenishment planning.
• Manage product lifecycle, including new launches and discontinuations.

Cross-Functional Collaboration:

• Work closely with Marketing to execute category campaigns, promotions, and product launches.
• Partner with Store Operations to improve merchandising and in-store execution.
• Coordinate with Finance and Procurement to ensure commercial efficiency.