Social Media Marketing Manager

We are looking for a passionate and creative Social Media Marketing Manager to join our team and elevate our brand and personal branding initiatives to new heights.

Key Responsibilities

• Content Strategy & Creation: Develop and execute creative content strategies for multiple social media channels, aligning with our brand goals.
• Channel Management: Handle daily operations across social media platforms (Instagram, LinkedIn, YouTube, Facebook, Twitter, etc.), ensuring consistent engagement and follower growth.
• Personal Branding: Craft and implement strategies to establish and grow the personal brand of key individuals associated with the organization.
• Community Engagement: Monitor and respond to comments, messages, and interactions to foster a positive online community.
• Analytics & Reporting: Track, analyze, and report performance metrics to identify growth opportunities and optimize strategies.
• Campaign Development: Create and manage targeted ad campaigns to boost visibility, engagement, and conversion.
• Trend Awareness: Stay updated on industry trends, platform updates, and emerging tools to keep the brand relevant and competitive.

Qualifications

• Proven experience as a Social Media Manager or similar role, with a portfolio showcasing success in channel growth and branding.
• Good Experience in Handling Social Media Management.
• Strong understanding of social media algorithms, trends, and best practices.
• Creative mindset with excellent content ideation and storytelling skills.
• Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software is a plus.
• Excellent communication and interpersonal skills.
• Analytical skills with the ability to interpret data and adjust strategies accordingly.
• Knowledge of personal branding techniques and strategies.

Candidates with a background in EdTech will be given an advantage.