Digital Marketing Manager

Company Description GrowByTen AdTech Pvt. Ltd. is a full-service internet marketing firm that delivers comprehensive digital solutions across search, display, and social media platforms. The company manages Google Search and Display campaigns, customer tracking, Google My Business optimization, and a wide range of Facebook marketing activities including creatives, pixels, live polls, and videos. GrowByTen also specializes in graphic videos and interview-based content to help brands strengthen their online presence. With extensive experience supporting small, medium, and large businesses, the team focuses on measurable performance and strong returns on marketing investments. Applicants can expect a dynamic environment centered on data-driven growth and creative digital strategies.

Role Description The Digital Marketing Manager will oversee end-to-end digital marketing initiatives, including planning, executing, and optimizing campaigns across search, display, and social media channels. Responsibilities include managing social media calendars, coordinating ad creatives, monitoring campaign performance, and using web analytics tools to track key metrics and improve results. The role involves developing lead generation strategies, segmenting audiences, and collaborating with design and content teams to ensure consistent brand messaging. The manager will prepare performance reports, provide insights to leadership, and recommend improvements to maximize ROI for clients. This is a full-time, on-site role based in Jalandhar, requiring close collaboration with the local team.

Qualifications

• Candidates should possess strong skills in Digital Marketing and Marketing strategy, including campaign planning and execution.
• Candidates should possess expertise in Social Media Marketing, with experience managing multi-platform content and paid social advertising.
• Candidates should possess proficiency in Lead Generation, with the ability to design and optimize funnels that drive qualified inquiries.
• Candidates should possess skills in Web Analytics, including interpreting data, using analytics tools, and reporting on performance metrics.
• Relevant experience in managing digital campaigns for multiple clients or brands, preferably in an agency or AdTech environment.
• Strong analytical, organizational, and communication skills, with attention to detail and the ability to work to deadlines.
• Comfort with common ad platforms and tools (e.g., Google Ads, Meta Business Suite, analytics dashboards) and willingness to learn new technologies.
• Bachelors degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.