Performance Marketing Specialist

Company Description HackerKernel is a technology company of 120+ engineers specializing in custom software development and staff augmentation for startups and enterprises worldwide. Founded in Bhopal, India, the team now supports clients in the US, UK, UAE, and Australia, helping them build scalable products and expand engineering capacity efficiently. The company delivers web, mobile, AI-powered platforms, Salesforce consulting and implementation, and integrates pre-vetted remote developers into client teams. More than 60 companies rely on HackerKernel, including funded startups with products serving thousands of users daily. With expertise across React, Node.js, Laravel, React Native, Flutter, Python, Angular, Salesforce, AI/ML, cloud, and DevOps, HackerKernel focuses on quality, speed, and flexibility.

Role Description:-

• Were Hiring: Performance Marketing Executive (Google Ads)
• Location:Bhopal (Onsite)
• Experience: 2.5+ Years

Are you passionate about building high-performing paid campaigns that generate quality leads and drive business growth Were looking for a Performance Marketing Executive with hands-on experience in managing ROI-focused advertising campaigns across Google Ads and other paid platforms.

• If you have experience working with clients or in a digital marketing agency and enjoy optimizing campaigns for measurable results, wed love to hear from you!
• Key Responsibilities
• * Plan, execute, and optimize Google Ads and other paid advertising campaigns.
• * Drive lead generation, customer acquisition, and revenue growth.
• * Monitor campaign performance and optimize bids, budgets, audiences, and ad creatives.
• * Conduct A/B testing to improve campaign efficiency and maximize ROI.
• * Optimize landing pages to improve conversion rates and user experience.
• * Analyze campaign performance using Google Analytics, GTM, and other reporting tools.
• * Work closely with design, content, and development teams to improve campaign performance.
• * Stay updated with the latest trends and best practices in performance marketing.
• Requirements
• check mark 2.5+ years of experience in Performance Marketing or Paid Advertising.
• check mark Proven experience working with clients or digital marketing agencies.
• check mark Strong expertise in Google Ads, lead generation, campaign optimization, and ROI-focused marketing.
• check mark Experience with landing page optimization and Conversion Rate Optimization (CRO).
• check mark Hands-on experience with Google Analytics (GA4), Google Tag Manager (GTM), and campaign reporting tools.
• check mark Experience in B2B and SaaS marketing is a strong advantage.
• Perks & Benefits
• sparkles Work on exciting national & international projects.
• sparkles Collaborative and growth-focused work environment.
• sparkles Learning and upskilling opportunities.
• sparkles Performance-driven career growth.
• sparkles Supportive team culture.
• sparkles Competitive salary based on experience.
• #Hiring #PerformanceMarketing #GoogleAds #LeadGeneration #PaidMarketing #DigitalMarketing #MarketingJobs #BhopalJobs #SaaS #B2B #HiringNow #CareerOpportunity