Senior Manager - Performance Marketing

About the role

We are looking for a Senior Manager Performance Marketing to own and drive our paid marketing efforts end-to-end. This is a hands-on role where you will manage campaigns across Google, Meta, Amazon and other platforms, work on global ecommerce websites, and directly impact revenue and growth. We work in-house and do not rely on agencies.

Role & Responsibilities

• Be part of the performance marketing team, reporting directly to the CMO
• Manage online advertising across Google Ads, Meta, Amazon, Bing, and other platforms
• Take end-to-end ownership of assigned ecommerce websites, focusing on growth and optimisation
• Handle a portfolio of websites across multiple countries and product categories
• Support regular launches of new websites and global marketplace expansions
• Own key performance metrics such as online sales revenue, ROAS, and campaign quality scores
• Execute campaigns in-house with a hands-on approach, without agency dependency
• Ensure accurate data tracking and attribution by fixing gaps in GA and GTM setups
• Maintain product feed quality and overall health of Google Merchant Center accounts

Desired Candidate Profile

• 6–8 years of experience in performance marketing, preferably in B2C ecommerce or a PPC agency
• Strong analytical skills with the ability to work with data daily and derive clear insights
• Hands-on experience with ad and analytics platforms such as Google, Meta, and Amazon
• Solid understanding of keyword research, audience targeting, and campaign optimisation
• Experience across Google Search, Discovery, Shopping, and Performance Max is expected
• Comfortable working in fast-paced environments such as startups or growing business units
• Open to learning, experimenting, and improving results incrementally
• Able to work independently with ownership and accountability
• Clear communicator who can collaborate effectively with remote team members