Digital Marketing Strategist

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 8 months ago
5-9 years
Coimbatore, Tamil Nadu
Work from Office

Posted: 8 months ago
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Applicants: 98+
Job Description
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Job Description

    You will be responsible for developing, designing, and managing marketing collaterals in alignment with product and brand guidelines. You will conceptualize and execute impactful digital marketing campaigns across various channels such as social media, email, and other platforms. Additionally, you will create engaging presentations, promotional videos, and multimedia assets to support marketing and sales efforts. Collaboration with cross-functional teams is essential to ensure cohesive branding across all touchpoints. You will analyze performance metrics of marketing campaigns and provide actionable insights for improvement. Staying updated on the latest trends and best practices in digital marketing, branding, and content creation is crucial. Utilizing marketing automation tools to nurture and convert leads will be part of your responsibilities. Developing content marketing strategies like blogs, case studies, and whitepapers that resonate with the target audience is also expected. Tracking and reporting on KPIs to measure the effectiveness of campaigns and drive continuous improvement will be essential. Finally, collaborating with sales and product teams to align marketing strategies with business goals is a key aspect of this role.
    To qualify for this position, you should have a Bachelor's degree in Marketing, Business, Communications, or a related field. A minimum of 5 years of experience in digital marketing and branding is required. You must demonstrate proven expertise in creating marketing campaigns, presentations, and promotional videos. Proficiency in digital marketing tools, analytics platforms, and design software is essential. Strong creative and analytical skills with attention to detail are necessary attributes for this role. Excellent communication and interpersonal skills are also important for effective collaboration with team members across different functions.
    If you do not see a role that matches your skills, please note that we are continuously expanding and looking for passionate and intelligent engineers to join our team. If you are enthusiastic about your career growth and development, we encourage you to get in touch with us at

    Looking to get Placed? Try our Placement Guarantee Plan

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Skills

Marketing CollateralsSocial Media MarketingDesign SoftwareMarketing AutomationDigital MarketingContent CreationBrandingEmail MarketingAnalyticsMultimedia AssetsContent Marketing

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Important dates & deadlines?

Application Deadline

17 Oct 25, 12:34 PM IST

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