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Job Description
About the Role:We are looking for a passionate and data-driven Assistant Brand Manager to accelerate the growth of HK Vitals, one of Indias largest brand in Ingestible Skincare & haircare nutrition & General Nutrition. This role focuses on driving data-driven brand growth covering & impacting multiple functions like revenue management, influencer marketing, product marketing, Digital PR activation, SEO improvement & other brand growth projects. You will work closely with cross-functional teams to optimize product performance, strengthen brand presence, and unlock new growth
Youll organise & use data & insighting to:
- Monitor business KPIs, including sales performance, and identify growth avenues.
- Maintain & scale the influencer marketing channel by analysing spend return performance.
- Own the website funnel conversion and mobilise step-funnel improvement projects in collaboration with the Tech team.
- Identify relevant & high impact growth projects across brand functions & drive them to success with stakeholders.
- Develop growth strategies to drive revenue growth.
- Manage pricing strategy to improve profitability and market competitiveness.
- Improve brand visibility through website optimization and collaboration with internal and external stakeholders.
- Optimize product visibility, promotions, and channel performance across D2C, E-commerce, Q-Commerce, and Offline.
Key Requirements:
- 2–5 years of experience in Brand Management, Category Management, or Growth Marketing (FMCG, Beauty, Personal Care, or D2C preferred).
- Strong analytical thinker with excellent problem-solving and data interpretation skills.
- Experience in brand growth initiatives.
- Strong project management and stakeholder management skills.
- Excellent communication skills and ability to thrive in a fast-paced environment.
Why Join Us
- Own high-impact growth initiatives for HK Vitals.
- Work on one of Indias fastest-growing consumer brands.
- Collaborate with high-performing cross-functional teams in a dynamic environment.
Skills
Influencer MarketingOptimizationMarketingProduct MarketingSeoIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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