Business Head - FMCG/Hospitality

Department Icon Business Development / Sales
Posted: 6 months ago
8-15 years
Kolkata
Business Development / Sales
work from office
Full Time

Posted: 6 months ago
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Job Description

Role Objective

The Business Head will be the primary architect of the company's revenue growth and market expansion. You will be responsible for piloting new divisions (QSR & Franchising), optimizing existing branch performance, and synchronizing Marketing, Operations, and Finance to achieve aggressive top-line targets. This is a "builder" role requiring a blend of data-driven strategy and hands-on execution.

Candidate Profile:

  • 1. Experience 8-15+ years in Sales/Business Leadership, specifically within Chain Brands (F&B, Retail, or Hospitality).
  • 2. Proven history of scaling brands and delivering significant revenue jumps.
  • 3. Deep understanding of both In-house Sales and Franchise Models.
  • 4. Tech Savvy- Advanced proficiency in data analysis tools and CRM systems.
  • 5. Leadership Exceptional "Commander" intent-able to pivot from high-level strategy to daily troubleshooting.

Key Responsibilities

1. Revenue & Performance Management

P&L Ownership: Deliver top-line growth across all branches in alignment with MD-directed monthly, quarterly, and annual targets.

Omnichannel Growth: Drive revenue across both offline (walk-ins, corporate) and online (aggregator platforms, D2C) sales channels.

B2B & Government Liaising: Develop and execute growth propositions for corporate tie-ups and government sales channels to diversify income streams.

2. Strategic Planning & Data Analytics

Data-Driven Decision Making: Translate complex sales data into actionable strategies. Ensure all growth initiatives are backed by ROI analysis and efficiency metrics.

Execution & Review: Own the lifecycle of strategy-from the initial "whiteboard" phase to daily execution and rigorous performance reviews.

3. Expansion & New Vertical Piloting

QSR Division Lead: Pilot the entire Quick Service Restaurant (QSR) vertical, managing everything from the initial pilot stage to rapid scale-up.

Franchise Development: Build and initiate the Franchisee vertical from scratch. Manage the onboarding process, franchise relations, and recurring revenue streams across all brands.

4. Leadership & Ecosystem Integration

Team Synergy: Lead and mentor the Sales & Marketing teams. Coordinate with the CFO for budget alignment and the Ops Head for floor-level execution.

KPI Monitoring: Establish and monitor rigorous KPIs to ensure accountability across all sales channels and departments.

Key Performance Indicators (KPIs)

1. Top-line Growth: Percentage increase in branch-wise revenue vs. MD targets.

2. Unit Economics: Success rate and ROI of the new QSR pilot outlets.

3. Franchise Pipeline: Number of successful franchisee openings and their subsequent revenue contribution.

4. Channel Efficiency: Growth in Corporate and Online sales as a percentage of total mix.

Skills

SalesCrm Systems

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