Branch Sales Manager -Lucknow

General Job Responsibility

• Drive sourcing of HHF business through CP and Corp Channel
• Identify, onboard, and manage DSAs, and channel partners for consistent business flow.
• Achieve assigned disbursement and login targets for HL products.
• Build and maintain strong relationships with local connectors, SMEs, and self-employed customer segments.
• Ensure end-to-end coordination with credit, legal, technical, and operations teams for smooth loan processing.
• Maintain portfolio quality by focusing on early risk identification and delinquency control (EDA management).
• Ensure adherence to KYC norms, regulatory guidelines, and internal policies.
• Track market trends, competitor offerings, and customer need to optimize sourcing strategy.
• Strengthen relationships with local influencers, property consultants, and SME clusters.
• Ensure portfolio quality through prudent sourcing and basic credit assessment at sourcing stage.