Marketing Communications Specialist

Department Icon Digital Marketing/Marketing
Posted: 8 months ago
1-3 years
Gurugram, Haryana
Digital Marketing/Marketing
work from office
Full Time

Posted: 8 months ago
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Job Description

SCOPE OF WORK

?Public relations

?Agency and vendor management

?Media management

?Collaborations with key opinion leaders (KOLs)

?Brand sponsorships and collaborations

?Event participations and sponsorships

?On-ground event activations

JOB RESPONSIBILITIES

  • ?Manage public relations activities, including developing and maintaining relationships with media outlets and crafting press releases.
  • ?Oversee agency and vendor relationships, ensuring effective collaboration and delivery of high-quality services.
  • ?Handle media management, including planning and executing media campaigns and monitoring media coverage.
  • ?Develop and execute collaborations with key opinion leaders (KOLs) to enhance brand visibility and credibility.
  • ?Identify, negotiate, and manage brand sponsorships and collaborations to align with marketing objectives.
  • ?Coordinate participation and sponsorships of industry events to maximize brand exposure and networking opportunities.
  • ?Plan and execute on-the-ground event activations to engage target audiences and promote brand experiences.

JOB REQUIREMENTS

  • ?Minimum 1 year of experience as a Marketing Manager/PR Manager with creative
  • agencies, luxury, entertainment, or hospitality.
  • ?Experience managing public relations and media purchasing.
  • ?Experience with brand collaborations.
  • ?Experience with collaborations with content creators and key opinion leaders.
  • ?Experience in identifying and participating in industry events.
  • ?Proficient communication skills in English.
  • ?Experience with managing brand sponsorships.
  • ?Proficiency in using office tools.
  • ?Experience with social media management and branding is a plus.

Skills

BrandingMediaMarketingMarketing Manager

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