Social Media & Content Lead Digital Marketing Team

House of Hiranandani
Department Icon IT / Software Development & Related
Posted: 2 weeks ago
6-10 years
Mumbai City
IT / Software Development & Related
work from office
Full Time
Closes 26 Dec 2026
Posted: 2 weeks ago
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Job Description

  • Social Media & Content Lead Digital Marketing Team
  • Company: House of Hiranandani
  • Job Location: Mumbai, Maharashtra, India
  • Employment Type: Full-time
  • Experience Required: 6 - 8 years
  • Job
  • Description
  • Social Media
  • & Content Lead Digital Marketing Team
  • Company:
  • House of
  • Hiranandani
  • Location: Mumbai
  • Employment Type: Full-time
  • About the Role
  • House of Hiranandani is looking for a creative,
  • strategic, and hands-on Social Media & Content Lead to join its Digital
  • Marketing team. The role involves owning all social media and content across
  • the group's brands, including House of Hiranandani, Hiranandani Industrial
  • Parks, Hiranandani Upscale School, The Walk, and every other business and page
  • under the House of Hiranandani umbrella.
  • The ideal candidate should be a strong brand
  • storyteller who understands social platforms deeply, can plan and execute
  • shoots, and can manage multiple brand voices while delivering consistent,
  • high-quality content.
  • Key Responsibilities
  • Own the social media presence of
  • all House of Hiranandani brands and pages, including new pages created for
  • upcoming projects or businesses.
  • Build social media strategies and
  • monthly content calendars for each brand, aligned with launches, campaigns,
  • events, and business goals.
  • Plan and execute photo and video
  • shoots, including concepts, scripts, shot lists, locations, talent, and
  • on-ground coordination.
  • Oversee all content going live,
  • including Reels, project updates, walkthroughs, testimonials, event coverage,
  • and campaign creatives.
  • Develop brand-specific content for
  • each vertical:
  • House of Hiranandani: project launches, construction updates, amenities, lifestyle, and
  • customer stories
  • Hiranandani Industrial Parks: B2B and LinkedIn-focused content, infrastructure, tenant stories, and
  • leasing updates
  • Hiranandani Upscale School: campus life, student achievements, events, and admissions campaigns
  • The Walk: retail brands, events, festive activations, and footfall-driving
  • content
  • Maintain brand consistency across
  • all pages while keeping each brand's voice distinct.
  • Write and approve captions,
  • scripts, and on-screen copy.
  • Manage publishing schedules,
  • approvals, and quality checks.
  • Oversee community management,
  • responding to comments and DMs and routing enquiries to sales, leasing, or
  • admissions teams.
  • Plan influencer collaborations,
  • contests, and social campaigns.
  • Track performance and share
  • monthly reports with insights for each brand.
  • Coordinate with internal teams,
  • agencies, photographers, and videographers.
  • Required Skills
  • In-depth knowledge of Instagram,
  • Facebook, LinkedIn, YouTube, and X
  • Strong content planning,
  • storytelling, and copywriting skills
  • Experience planning and managing
  • photo and video shoots
  • Ability to handle multiple brands
  • and pages simultaneously
  • Proficiency with Meta Business
  • Suite, scheduling tools, and social analytics
  • Strong coordination and
  • stakeholder management skills
  • Experience
  • 68 years of experience in social
  • media and content marketing
  • Experience managing multiple
  • brands or pages preferred
  • A strong portfolio of social media
  • content and campaigns is required .

Skills

Indepth Knowledge Of InstagramYouTubeCopywriting SkillsAbility To Handle Multiple BrandsXVideo ShootsLinkedInExperience PlanningManaging PhotoPages SimultaneouslyStorytellingFacebookStrong Content Planning

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