Senior Digital Marketing Professional

Overview : A senior digital marketing professional responsible for driving digital and social media business growth, managing client relationships, and leading teams. The role blends business development, digital strategy execution, client servicing, and process management.

Key Focus Areas :-

• Business Development (40%) - Client acquisition, building partnerships, pitching new ideas, and driving revenue from digital/social media projects.
• Digital Strategy & Execution (30%) - Developing and executing campaigns across SEO, SEM, content, and social media; managing performance and reporting.
• Team Leadership & Process Management (30%) - Leading, training, and supervising teams; ensuring process efficiency; collaborating with cross-functional teams.

Core Responsibilities :

• Drive revenues from digital and social media projects.
• Plan and execute digital marketing strategies.
• Oversee content creation and SEO/SEM optimization.
• Manage social media presence for clients and the agency.
• Analyze performance metrics and generate reports.
• Stay updated on digital trends and tools.
• Lead, mentor, and upskill team members.

Requirements :

• Strong background in advertising/digital marketing industry.
• Proven ability to grow revenues and manage digital campaigns.
• Expertise in SEO, SEM, social media, and content marketing.
• Excellent communication, interpersonal, and project management skills.
• Social media savvy, creative, and well-networked with marketing fraternity.
• Bachelor's/Master's degree with high proficiency in English.