Campaign Manager - Braze (all Genders)

Hrs As a Company

HRS, a pioneer in business travel, aims to elevate every stay through innovative technology. With over 50 years of experience, their digital platform, driven by ProcureTech, TravelTech, and FinTech, transforms how companies and travelers Stay, Work, and Pay.

ProcureTech digitally revolutionizes lodging procurement, connecting corporations and suppliers in a cutting-edge ecosystem. This enables seamless efficiency and automation, surpassing travelers expectations.

TravelTech redefines the online lodging experience, offering personalized content from selection to check-in, ensuring an unparalleled journey for corporate travelers.

In FinTech, HRS introduces advancements like mobile banking and digital payments, turning corporate back offices into touchless lodging enablers, eliminating legacy cost barriers. The innovative 2-click book-to-pay feature streamlines interactions for travelers and hoteliers.

Combining these technology propositions, HRS unlocks exponential catalyst effects. Their data-driven focus delivers value-added services and high-return network effects, creating substantial customer value.

HRSs exponential growth since 1972 serves over 35% of the global Fortune 500 and leading hotel chains.

Join HRS to shape the future of business travel, empowered by a culture of growth and setting new industry standards worldwide.

BUSINESS UNIT

HRS Growth Marketing department is a critical function in driving the success of the companys Lodging-as-a-Service (LaaS) platform. The department collaborates with cross-functional teams to define the Growth Marketing Vision, roadmap, and strategy, and prioritizes campaigns using analytics and data to meet business goals and deliver an exceptional experience for stakeholders.

Based on HRS leadership principles, putting the customer view first and striving for customer success over commercial success. They think and act big, challenging the status quo, and constantly leaving their comfort zones to achieve growth. As coaches, they hire the most likely to win and help develop team members to become the best through radical candid feedback.

Campaign Managers at HRS are learning pioneers, continually seeking to improve processes, products, commercial models, technologies, and ways of working. They take ownership of the entire customer experience, seeking truth and committing to decisions once they are made.T o succeed in the role, candidates must possess strong business and technical know-how, prioritize tasks accurately, and have excellent communication skills. They must also have an up-to-date knowledge of the latest trends and technologies and be comfortable presenting their ideas to internal stakeholders.

POSITION

We are seeking for a campaign manager to plan and execute campaigns in Braze

CHALLENGE

• Campaign Execution: Coordinate and oversee the execution of multi-channel marketing campaigns in the tool Braze
• Strategic Planning: Develop comprehensive marketing strategies aligned with business objectives.
• Budget Management: Set and manage campaign budgets efficiently.
• Collaboration: Work closely with cross-functional teams and external partners for seamless execution.
• Content Development: Collaborate on creating compelling and consistent campaign content.
• Audience Segmentation: Segment the user base to come up with the best campaign strategy

• Technical Skills: Proficiency in CRM Tool Outreach (Braze/MSDynamics), Email marketing, adwords, and MS Office, especially Excel. Experience with Marketing automation tools like MsDynamics or Hubspot is also beneficial.
• Analytical Skills: Ability to analyze data and trends to inform campaign strategies.
• Communication Skills: Strong verbal and written communication skills to convey ideas and results effectively.
• Creativity: Ability to develop innovative marketing strategies and campaigns.

Location: Mohali (Onsite, 5 days a week)

Remote Flexibility: 25 remote working days annually

PERSPECTIVE