Specialist-Market Intelligence

Department Icon Digital Marketing/Marketing
Posted: 1 week ago
11-12 years
Pune
Digital Marketing/Marketing
work from office
Full Time
Closes 4 Jan 2027

Posted: 1 week ago
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Job Description
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Job Description

Key Roles & Responsibilities:

  • Collect, analyze, and interpret data using Business Intelligence (BI) tools and dashboards.
  • Perform Market Analytics to identify trends, opportunities, and risks across industries and regions.
  • Conduct Market Intelligence research, and preparing SWOT analysis,

customer segmentation, competition analysis, industry trends, identifying risks and proposing risk mitigation methods, to support sales in product positioning and market penetration

  • Execute Competitor Analysis by analyzing competitors products, pricing, positioning, and go-to-market strategies.
  • Support leadership as well as sales teams by providing insights to develop effective Sales and Marketing Strategies.
  • Prepare reports, presentations, and dashboards for internal and external stakeholders.
  • Maintain database and ensure data accuracy and consistency.
  • Monitor and analyze market dynamics and provide inputs to Sales to ensure the action plans are updated and aligned
  • Develop and maintain automated BI dashboards and MIS reports for periodic business reviews.
  • Provide insights for sales forecasting, budgeting, and planning activities by analysing historical trends as well reviewing future projections from credible sources.
  • Conduct analysis to answer business queries from leadership and cross functional teams.
  • Analyze customer behavior, segmentation, and buying patterns to support targeted sales strategies.
  • Assist in defining pricing strategies through competitive benchmarking and market analysis.
  • Track market share, product performance & channel effectiveness.
  • Collaborate with stakeholders to gather business requirements and translate them into analytical insights.
  • Ensure data governance, quality checks, and documentation for analytics processes
  • Prepare a list of current and potential customers for each territory,

segmentize the market and define key accounts.

  • Prepare a database of contact details for the decision makers for the above and keep it updated
  • Knowledge & Experience Requirement:
  • • Business analysis methods and tools
  • • Understanding of business systems and domains
  • • Requirements gathering and documentation
  • • Data analysis and reporting
  • • Process improvement and optimization
  • • Strong communication and coordination skills
  • • Analytical problem-solving ability
  • • Stakeholder engagement
  • • Alignment with business strategy
  • Behavioral Attributes Required
  • • You have excellent analytical thinking & problem-solving skills
  • • You have excellent communication & attention to detail skills.
  • • You are adaptable & flexible.
  • • You are entrepreneurial and are open to different ideas & cultures.
  • • You are very customer-focused, enthusiastic, and professional.
  • • You can work under time pressure to respect deadlines.
  • • You can integrate smoothly into the existing team and stimulate knowledge sharing between your colleagues.
  • • Curiosity and continuous learning
  • • Ethical behavior and professionalism Preferable industry/ company Oil & Gas, CNG, Mobility, Power OEM, EPC, Consulting

Skills

AnalyticsReportingMarket IntelligenceAnalysisBiIntelligencePositioningForecastingOptimizationMarketingSales And MarketingMarket Analysis

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